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Water & Soft Drinks Events in South Korea
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SEOUL FOOD & HOTEL
June 10, 2025 - June 13, 2025
The Seoul Food & Hotel exhibition stands as a prominent international trade fair for the food and hotel industry in South Korea, taking place at the KINTEX (Korea International Exhibition Center). Organized annually by Informa Markets Seoul, a global leader in event management, this fair focuses on a broad spectrum of sectors including food, beverages, hotel and restaurant services, bakery items, and food service equipment. By providing a comprehensive platform for traders, buyers, and decision-makers from across the globe, the event fosters vital business relationships and collaboration within the industry.
KINTEX, as South Korea's largest exhibition center, offers world-class infrastructure and facilities, making it an ideal venue for such a significant event. Each year, the fair attracts thousands of visitors eager to explore the latest trends and innovations shaping the food and hospitality sectors. The Seoul Food & Hotel exhibition not only showcases a vast array of products and services but also plays a crucial role in positioning Korea as a key player in the global food and hospitality landscape, highlighting the country’s commitment to excellence and expertise in these fields.
In 2022, the exhibition welcomed around 966 exhibitors and 53,541 visitors over its four-day span from June 7 to June 10. This impressive turnout underscores the fair’s importance as a gathering place for industry professionals looking to discover new opportunities and share knowledge. The event serves as a dynamic hub for learning and networking, where participants can engage in discussions about emerging trends and best practices in food and hospitality.
As the exhibition continues to grow in stature and influence, it enhances Korea's global image and solidifies its position as a significant player in the international food and hospitality markets. The Seoul Food & Hotel exhibition is not just a showcase of products; it is a celebration of the industry, bringing together diverse perspectives and innovative ideas that will shape the future of food and hospitality in South Korea and beyond.
Seoul Bar & Spirits Show
July 25, 2025 - July 27, 2025
The Seoul Bar & Spirit Show (SBSS), launched in 2021, stands as Korea’s premier event dedicated exclusively to high-quality spirits and the vibrant bar culture. Held annually at the prestigious COEX Convention and Exhibition Center in Seoul, this unique expo brings together a diverse crowd—from seasoned industry experts to passionate bar enthusiasts and professionals from various fields. Organized by Exporum, SBSS serves as a dynamic platform for unveiling the latest trends, innovations, and craftsmanship in the spirits industry. Here, visitors have the rare chance to explore a wide selection of spirits, including whisky, cognac, rum, gin, vodka, tequila, as well as liqueurs, cocktails, and even traditional Korean spirits, offering something for every taste and interest.
The event is not just about sampling exceptional drinks; it’s also a celebration of the growing bar culture in Korea. Beyond spirits, the expo highlights gourmet foods, bar equipment, and household appliances, showcasing the complete experience of the modern bar scene. This fusion of drinks, food, and technology creates a well-rounded, engaging atmosphere that appeals to both professionals and enthusiasts alike.
One of the standout features of the Seoul Bar & Spirit Show is the "WORLD COCKTAIL BATTLE," a thrilling competition that showcases the creativity and skill of bartenders as they craft innovative and mesmerizing cocktails. This event is a true highlight, bringing a touch of excitement and competition to the expo, while allowing bartenders to display their artistry and push the boundaries of mixology.
SBSS is more than just an exhibition; it’s a vital networking hub where spirit producers, distributors, restaurateurs, and suppliers of bar equipment come together to exchange ideas and forge valuable connections. It offers an unparalleled opportunity for industry professionals to keep up with the latest trends, share knowledge, and foster collaborations. At the same time, it remains accessible to bar lovers and those with a keen interest in spirits, creating a community of like-minded individuals who share a deep passion for the world of bars.
Seoul itself serves as the perfect backdrop for the event, with the city’s rapidly evolving bar culture and its status as a gastronomic and nightlife hub influencing the spirit of the show. The expo reflects the dynamic nature of Seoul’s nightlife scene, which has become a global focal point for bar culture and innovation. The venue, the COEX Convention and Exhibition Center, offers modern infrastructure and is centrally located, making it not only an ideal location for such a prestigious event but also easily accessible for both local and international visitors.
The Seoul Bar & Spirit Show is more than just a trade event—it’s a celebration of the art of spirits and bartending, an essential platform for industry professionals, and an exciting experience for enthusiasts of all kinds. With its perfect blend of innovation, culture, and entertainment, SBSS continues to grow as a must-visit event in the global spirits calendar.
World Coffee Leaders Forum
November 06, 2025 - November 09, 2025
From its inception, the World Coffee Leaders Forum (WCLF) has been instrumental in expanding the possibilities of the Asian coffee market, recognizing the vast potential within both the consumer and production sectors. As the regional market continues to grow, the forum has evolved into a global platform, attracting coffee experts and professionals from around the world to discuss and shape the future of the coffee industry. Each year, the event provides a space to explore the latest trends, innovations, and challenges within the coffee sector, fostering global collaboration and knowledge exchange.
The World Coffee Leaders Forum stands out for its focus on understanding the shifts in global and regional coffee markets and its commitment to addressing the urgent issues facing the industry today. This includes analyzing evolving consumer preferences, emerging market dynamics, and the growing importance of sustainability. As the coffee industry faces an array of challenges—such as climate change, labor shortages, and the increasing pressure to maintain high environmental standards—WCLF is at the forefront of efforts to ensure the future of coffee is both sustainable and resilient.
One of the primary goals of the forum is to create a platform for dialogue around sustainable coffee production, particularly in the context of the threats facing coffee-growing regions. From rising temperatures to water scarcity, the effects of climate change are increasingly felt in coffee-growing regions, putting both the livelihoods of farmers and the global coffee supply chain at risk. WCLF brings together a diverse range of stakeholders—from coffee producers to environmental scientists, policy makers, and business leaders—to develop strategies that protect the future of coffee production while also ensuring a fair and equitable industry for all.
Beyond sustainability, the forum also seeks to elevate the global conversation around labor issues within the coffee sector. This includes addressing fair wages, working conditions, and ensuring that coffee farmers and workers receive the recognition and support they deserve. By connecting the coffee community with internationally respected experts, WCLF helps to raise awareness about these crucial issues and work toward systemic changes that benefit the entire coffee value chain.
Moreover, WCLF plays a critical role in reshaping how coffee is perceived on the global stage. It serves as a venue for industry leaders to discuss new trends, technologies, and innovations that have the potential to transform the coffee landscape. Whether it’s advancements in coffee processing, innovations in sustainability, or new market opportunities, the forum provides invaluable insights into the direction the coffee industry is heading.
In conclusion, the World Coffee Leaders Forum is not just an event; it is a vital platform for collaboration, education, and action in the coffee industry. By focusing on the challenges and opportunities that lie ahead, the forum aims to protect the future of coffee while fostering a more sustainable, inclusive, and innovative coffee community. It is a space where experts come together to build solutions that address the pressing issues of our time, ensuring that coffee continues to thrive for generations to come.
WORLD’S LEADING WINES SEOUL
May 13, 2025 - May 13, 2025
Completed The World’s Leading Wines Seoul is a premier international exhibition that provides a unique opportunity for wine enthusiasts, industry professionals, and connoisseurs to discover and sample the latest offerings from renowned alcoholic brands. Held annually, this prestigious event is a showcase of the highest quality wines and elite brands, offering attendees a chance to delve into the world of exceptional wines and spirits.
At the exhibition, visitors can engage directly with producers and learn about the latest advancements in wine technology and production methods. This hands-on experience allows attendees to personally verify the high standards of the products and find wines that best suit their preferences, potentially becoming loyal consumers of these distinguished labels.
The event features a wide array of top-tier wines and prestigious labels, presenting a rich selection of both well-known and emerging brands. For professionals in the industry, attending the World’s Leading Wines Seoul is more than just a chance to expand their knowledge and keep abreast of market trends. It also serves as an invaluable networking platform, providing opportunities to connect with key players and establish meaningful contacts within the global wine community.
The World’s Leading Wines Seoul is not only about exploring new products but also about gaining insights into the evolving trends and innovations in the wine industry. By participating in this esteemed event, attendees can enhance their understanding of the wine market and make informed decisions about their preferences and business dealings.
In summary, the World’s Leading Wines Seoul stands out as a must-visit event for anyone passionate about fine wines. It offers a comprehensive view of the latest industry developments, facilitates valuable connections, and provides an exceptional platform to experience and select some of the finest wines available.
Coex Food Week
November 20, 2024 - November 23, 2024
Completed Coex Food Week, held annually at the COEX Convention and Exhibition Center in Seoul, is one of South Korea's most anticipated international events in the food industry. Since its inception in 2006, it has become a key platform for showcasing the latest trends, technologies, and innovations in the food and beverage sector. Each fall, the event attracts exhibitors and visitors from across the globe, including industry leaders, producers, suppliers, and technology developers, all eager to explore the dynamic world of food and drink. The fair's diverse offerings range from fresh agricultural produce to processed foods, beverages, baked goods, and even kitchen equipment, making it a comprehensive gathering for anyone involved in the food industry.
At Coex Food Week, attendees are presented with a comprehensive look at the future of food production and consumption. The event highlights the role of innovation in the industry, particularly in areas like food safety, food processing machinery, and packaging technology. A key feature of the fair is its focus on the latest advancements in food technology, including IoT applications and interactive kiosk systems that are transforming the way food is produced, distributed, and consumed. These innovations are shaping the future of the food sector, offering new solutions for efficiency, quality, and consumer engagement.
In addition to the technological and product showcases, Coex Food Week is also a hub for education and networking. The event offers a variety of seminars and conferences on hot topics in the food industry, providing valuable insights into everything from global food trends to food safety regulations. Experts and thought leaders in the industry come together to share their knowledge, making it an ideal space for learning and professional development. The fair also features cooking demonstrations by renowned chefs, who present the latest culinary techniques and showcase their expertise in real-time. For visitors, these demonstrations offer a chance to see new food trends in action and gain inspiration for their own businesses.
The exhibition floor is equally captivating, with various themed sections such as the "Food Week Showcase" and the "Food Square," where exhibitors have the opportunity to present their products to a wide audience. These areas allow businesses to highlight their innovations, connect with potential clients, and generate buzz around their latest offerings. Whether it’s a new beverage, a revolutionary kitchen gadget, or an organic food product, Coex Food Week provides a dynamic environment for businesses to engage with the market.
Coex Food Week also reflects the importance of South Korea’s growing influence in the global food economy. The event not only highlights the country’s vibrant food culture but also its leading role in driving innovation within the food industry. It serves as a bridge between international businesses and the South Korean market, creating opportunities for collaboration and partnership that can extend across borders.
Coex Food Week is more than just a trade fair; it is a celebration of the food industry’s past, present, and future. From the latest in food technology to cooking demonstrations and industry-leading seminars, the event provides a wealth of knowledge, opportunities, and experiences for anyone with a passion for food and beverages. For those looking to stay ahead in the fast-evolving food sector, Coex Food Week is an essential event that offers a front-row seat to the latest trends and innovations shaping the global food landscape.
SEOUL INTERNATIONAL CAFE SHOW
November 06, 2024 - November 09, 2024
Completed The Seoul International Cafe Show, held annually in November since its inception in 2002, has become a leading event for coffee enthusiasts, industry experts, and business professionals from around the globe. As the first event of its kind in Korea, it serves as a central hub for showcasing coffee, tea, desserts, and a wide array of products and services related to the café industry.
Organized by Exporum Inc., a company renowned for its expertise in hosting international fairs, the event takes place at the COEX Convention Center in Seoul, a modern venue equipped with advanced facilities and a convenient location that enhances the overall experience for attendees.
The Cafe Show features a diverse focus, encompassing the presentation of high-quality coffee, various types of tea, an assortment of desserts, baked goods, raw materials, and a range of machinery and equipment essential for café operations. However, the event is not limited to product exhibitions; it also serves as a vital forum for knowledge sharing and discussions within the industry. One of the standout features of the event is the World Coffee Leaders Forum, a significant side event that gathers industry leaders to address current challenges and collaboratively seek innovative solutions.
As a dynamic and indispensable gathering, the Seoul International Cafe Show offers a unique blend of business, culture, and education that is unmatched in the coffee and gastronomy sectors. Participants have the opportunity to engage in meaningful conversations, exchange ideas, and explore the latest trends shaping the industry. With its comprehensive approach to showcasing the multifaceted café landscape, the show continues to play a crucial role in the growth and evolution of the coffee industry, making it a must-attend event for anyone involved in this vibrant field.
