Water & Soft Drinks Events in Cape Town

The Plant Powered Show | Cape Town

The Plant Powered Show is a trailblazing event that has quickly risen to become the premier destination for plant-based nutrition, sustainable living, and wellness in Africa. Launched in 2020, this forward-thinking trade fair has set the stage for a revolutionary shift towards healthier, more conscious lifestyles, positioning itself as a cornerstone of the plant-based movement. Taking place annually at the iconic Cape Town International Convention Center (CTICC), the event offers a unique convergence of innovation, education, and networking in one of the most beautiful and accessible locations in the world.

Situated in Cape Town's vibrant business district, the CTICC serves as the perfect venue for this event, drawing both international visitors and local attendees who are eager to explore the growing plant-based sector. It’s not just the center's modern facilities that make it a prime location, but also its close proximity to key tourist attractions like Table Mountain and the V&A Waterfront. The venue is committed to sustainable practices, including water conservation and energy efficiency, which aligns perfectly with the values promoted by the fair itself.

The event is organized by Live Events Africa (Pty) Ltd., a company known for its expertise in curating world-class exhibitions. Over the years, the Plant Powered Show has grown exponentially, attracting a diverse group of exhibitors, from innovative food companies to health and wellness professionals, and even those from the sustainability sector. It’s a space where companies present the latest plant-based products, ranging from plant-powered foods and beverages to eco-friendly lifestyle solutions, making it a pivotal platform for anyone seeking to embrace or explore a plant-based way of life.

What truly sets the Plant Powered Show apart, however, is the immersive experience it offers. Visitors don’t just get to browse and shop – they get to taste, learn, and discover. A particular highlight of the event is the tasting area, where renowned chefs and culinary artisans create plant-based dishes that are both exciting and nourishing. This hands-on aspect of the show invites attendees to indulge in delectable new flavors, all while gaining valuable insights into how plant-based cooking can be both simple and sophisticated. The culinary demonstrations bring the plant-powered lifestyle to life, making it accessible to anyone looking to incorporate these ideas into their own kitchens.

The fair goes beyond just a showcase of products. It’s a dynamic gathering that fosters connections between like-minded individuals – health-conscious consumers, sustainability advocates, and professionals from the plant-based food industry. By bringing together local businesses and international players, the Plant Powered Show serves as a catalyst for the growth of the plant-based sector in South Africa. This not only contributes to the local economy but also strengthens the plant-based community by allowing businesses to expand their reach and build meaningful partnerships.

Beyond the business opportunities, the Plant Powered Show is an educational experience that equips visitors with the knowledge to make informed decisions about their health, lifestyle, and impact on the environment. Through a series of workshops, talks, and presentations, attendees have the chance to hear from industry experts about the latest trends, sustainable practices, and the benefits of adopting a plant-based diet. It’s an event that nurtures a sense of community, encouraging dialogue about the future of food, wellness, and sustainability.

As the fair grows, so does its influence. The Plant Powered Show not only highlights the incredible variety and innovation within the plant-based industry but also serves as a platform for driving positive change. The event’s commitment to sustainability, local culture, and fostering a global movement towards healthier living is evident in every aspect, from the choice of location to the exhibitors it attracts. It’s a gathering that celebrates the power of plants, not just in food but in creating a better, more sustainable world for future generations. 

For anyone passionate about healthy living, sustainability, or the plant-based lifestyle, the Plant Powered Show is an unmissable event that offers invaluable experiences and connections that extend well beyond the fair itself. It’s where the future of food and wellness comes to life, and a place where new ideas, exciting innovations, and positive change are celebrated every year.

Africa's Big 7

Africa’s Big 7, an influential food and beverage trade show, stands as one of the most important events of its kind on the African continent. Held annually at the Cape Town International Convention Centre in Johannesburg, this event draws professionals from every corner of the food and beverage industry, offering them a unique platform to showcase products, exchange ideas, and build connections. Organized by dmg::events in collaboration with KAOUN Ltd., the show plays a vital role in bridging African food industries with global markets, making it a hub for innovation, networking, and business opportunities.

Spanning a wide range of sectors, Africa’s Big 7 brings together exhibitors from food production, beverage manufacturing, and food service industries. Visitors can explore everything from dairy products, fats and oils, frozen and refrigerated goods, to a variety of beverages, including juices, energy drinks, coffee, spirits, beer, and wine. The show also delves into packaging and processing solutions, offering attendees a comprehensive overview of the industry’s latest developments and trends. With such a broad spectrum of products and services, the event serves as an essential meeting point for professionals seeking to stay at the forefront of the food and beverage world.

One of the key attractions of Africa’s Big 7 is its focus on emerging trends and innovations in the industry. The growing demand for healthier and sustainable food options is reflected in the exhibition’s offerings of GMO-free products, plant-based proteins, and keto-friendly items. Health and wellness products also take center stage, responding to an increasing global awareness of nutrition and well-being. The presence of technology solutions, such as Point of Sale (PoS) systems, Customer Relationship Management (CRM) tools, and IT and software innovations, further underscores the integration of digital advancements within the food and beverage sectors. These technology-driven solutions are crucial as the industry increasingly looks for ways to streamline operations, enhance customer experience, and improve efficiency.

In addition to the exhibits, the event provides a platform for deepening knowledge through workshops, seminars, and conferences, where industry experts share their insights on current trends, challenges, and future opportunities. These sessions offer valuable learning experiences for professionals looking to stay ahead of the curve. Topics range from the latest advancements in food processing to discussions about sustainability and food security in Africa. Such forums allow participants to not only gain technical knowledge but also to discuss broader industry shifts with like-minded peers and experts.

Africa’s Big 7 also stands out for its interactive element, with competitions like the "Game of Chefs", the "National Burger Challenge", and the "Global Pizza Challenge" adding excitement and creativity to the event. These culinary contests not only provide entertainment but also highlight the skills of chefs and food innovators, showcasing the diverse talent emerging from both the African continent and the global food scene. These challenges foster a spirit of creativity, pushing participants to experiment with new flavors, techniques, and food presentations.

What truly sets Africa’s Big 7 apart is its role as a catalyst for collaboration. The event’s ability to bring together local and international players in the food and beverage industries fosters valuable partnerships, paving the way for the growth and expansion of businesses across Africa. In a continent where the food sector is rapidly evolving, the show provides a crucial platform for companies to expand their reach, access new markets, and align themselves with global industry standards.

Overall, Africa’s Big 7 remains a cornerstone event for the African food and beverage industry, one that not only showcases the sector’s present achievements but also sets the stage for future innovation and growth. With its focus on diversity, technology, sustainability, and creativity, the event continues to inspire and drive the future of food in Africa and beyond.

Good Life Show

The Good Life Show as a New Global Platform for Conscious Living

The Good Life Show, often referred to as GLS, is a relatively new yet rapidly growing international trade fair that focuses on food, beverages, sustainable lifestyle products, and overall well-being. First launched in 2024, the event reflects a global shift toward healthier choices, environmental awareness, and more mindful consumption habits.

Held annually at the Cape Town International Convention Centre, the fair benefits from its location in one of the most dynamic and forward-thinking cities in the world. Cape Town has increasingly become a hub for sustainability and innovation, making it an ideal setting for an event that promotes a conscious way of living.

Organized by Live Events Africa (Pty) Ltd., the exhibition is carefully designed to attract both professionals and consumers who are interested in nutrition, health, and eco-friendly solutions. The atmosphere combines education, inspiration, and practical experience, allowing visitors to explore new ideas in an engaging and accessible way.

Key Themes: Plant-Based, Natural, and Free-From Living

At the core of The Good Life Show are themes that reflect current global trends in food and lifestyle. The fair places a strong emphasis on plant-based nutrition, highlighting products that support both personal health and environmental sustainability. Visitors can discover alternatives to traditional food products that are not only nutritious but also ethically produced.

Another important focus is on natural and organic goods. These products are typically free from chemical additives, synthetic ingredients, and animal testing, aligning with the growing demand for transparency and clean labeling. This approach resonates with consumers who are increasingly aware of what they consume and how it affects both their bodies and the planet.

A particularly relevant category within the exhibition is the “Free-from” segment. This includes products designed for people with dietary restrictions or preferences, offering options that exclude common allergens or ingredients.

Among the main highlights of the exhibition are:

• Plant-based foods and beverages with innovative formulations
• Organic and natural products focused on clean and ethical production
• Free-from foods without gluten, allergens, or artificial additives
• Sustainable lifestyle goods, including beauty and wellness products
• Eco-friendly household items, clothing, and accessories

This diverse range ensures that visitors can explore multiple aspects of conscious living in one place.

SustainEx and the Expansion of Sustainable Innovation

A distinctive feature of the event is SustainEx, a dedicated area that showcases forward-thinking sustainable products across various industries. This section goes beyond food and beverages, presenting innovations that support a more responsible and environmentally friendly lifestyle.

From energy-efficient household solutions to ethically produced fashion and advanced wellness products, SustainEx highlights how sustainability can be integrated into everyday life. It demonstrates that conscious consumption is not limited to diet but extends to all areas of modern living.

The fair creates a space where businesses and consumers can connect over shared values. Companies have the opportunity to present their solutions to an audience that actively seeks sustainable alternatives, while visitors gain insight into practical ways to reduce their environmental footprint.

Culinary Inspiration at the Good Life Kitchen

One of the most engaging and popular attractions of The Good Life Show is the “Good Life Kitchen.” This interactive space brings together renowned chefs from around the world as well as talented local culinary experts. Through live demonstrations, they showcase how healthy and sustainable ingredients can be transformed into delicious meals.

Visitors are not just passive observers they are invited to participate, learn new cooking techniques, and taste the results. This hands-on approach makes the experience both educational and enjoyable, encouraging people to adopt healthier cooking habits in their daily lives.

Key experiences within this area include:

• Live cooking demonstrations by professional chefs
• Practical tips for preparing balanced and sustainable meals
• Opportunities to sample a variety of dishes
• Interactive sessions that engage visitors directly

These activities help bridge the gap between theory and practice, making it easier for attendees to apply what they learn.

A Growing Event Shaping the Future of Lifestyle Choices

The Good Life Show represents more than just a trade fair it is a reflection of a broader movement toward conscious living. By bringing together innovation, sustainability, and wellness, the event creates a platform where ideas can be shared and meaningful change can begin.

As awareness of health and environmental issues continues to grow, events like GLS are becoming increasingly important. They provide guidance, inspiration, and access to products that align with modern values.

With its strong thematic focus, interactive features, and international appeal, The Good Life Show is well on its way to becoming a key event in the global calendar for anyone interested in living better, healthier, and more sustainably.

WINE AND OLIVE PRODUCTION EXHIBITION

The Wine and Olive Production Exhibition stands out as a premier event for professionals in the wine and olive oil industries. Held biennially at the prestigious Cape Town International Convention Centre, this international trade show serves as a vital platform for industry experts, manufacturers, suppliers, and enthusiasts to explore the latest advancements in wine and olive production.

This exhibition attracts a diverse range of participants, including local and international attendees, providing a comprehensive showcase of products and services from various sectors. These include wine and spirits, viticulture and enology, food processing, arboriculture, horticulture, as well as catering and hospitality. The event’s broad scope ensures that it offers valuable insights and solutions across different aspects of the industry.

Exhibitors present cutting-edge technologies, innovative equipment, and advanced machinery that are transforming the fields of wine and olive production. Beyond the exhibits, the event features a rich program of presentations and discussions led by industry experts. Topics cover current market trends, production methodologies, and sustainability practices, offering attendees the chance to stay abreast of the latest developments and best practices.

The Wine and Olive Production Exhibition is also a significant networking hub. It provides an exceptional opportunity for winemakers, olive farmers, distributors, and other professionals to connect, collaborate, and explore new business prospects. The event fosters meaningful interactions and partnerships, helping participants to expand their professional networks and engage with industry leaders.

Held in Cape Town, the exhibition highlights a global perspective on the wine and olive oil industries, reflecting both local and international viewpoints. This focus enhances the event’s role as a major fixture in the global trade show calendar, offering valuable exposure and learning opportunities.

Overall, the Wine and Olive Production Exhibition is a must-attend event for anyone involved in the wine and olive oil sectors. It offers a unique platform for discovering the latest innovations, gaining industry insights, and building professional connections, making it an essential event for staying at the forefront of the industry.