Food & Beverages Events in São Paulo


APAS
The APAS SHOW is renowned as the largest food and beverage event in the Americas and holds the title of the world’s largest supermarket trade fair. This prestigious event, reflecting its comprehensive scope beyond just food, is set to offer an all-encompassing experience over its four-day run. It provides a platform that spans the entire spectrum of relevance for the sector, including not only food and beverages but also technology, innovation, logistics, finance, infrastructure, equipment, and more.
Scheduled to bring together leading companies from both national and international supply chains, the APAS SHOW is an essential venue for those looking to engage in business, expand their network, explore the latest innovations, and stay abreast of industry trends. The event caters to professionals eager to forge new partnerships and gain insights into emerging market developments.
One of the key features of this year’s event is the Congress of Management, which will focus on the theme "Update Yourself - The Future Market Closer to Today." This segment promises to deliver valuable knowledge and foresight into future market trends, helping attendees stay ahead in a rapidly evolving industry.
The APAS SHOW is a comprehensive event that not only highlights cutting-edge products and services but also facilitates important conversations and exchanges of ideas among industry leaders and experts. Its broad scope ensures that participants can gain a well-rounded perspective on all aspects of the food and beverage sector, making it an unmissable opportunity for anyone involved in or interested in the industry.


São Paulo Wine Trade Fair
The São Paulo Wine Trade Fair (SPWTF) stands as a leading international event that brings together the global wine community, offering a platform for networking, knowledge exchange, and business development. Held annually at the Expo Center Norte in São Paulo, this fair has become a key gathering point for producers, suppliers, importers, and service providers from both the wine and agricultural industries. The fair’s prime location, known for its excellent infrastructure and accessibility, attracts both Brazilian and international exhibitors and visitors, making it an essential event for those involved in the wine sector.
The main objective of the SPWTF is to strengthen international business ties and foster growth within Brazil and Latin America, which is quickly emerging as one of the world’s largest markets for online shopping. By providing a platform for showcasing innovative products and companies, the fair plays a crucial role in promoting new ventures and expanding the reach of the wine industry in this rapidly developing region. Every year, the fair continues to grow in both size and significance, with more participants attending to explore the vast opportunities that exist in the Latin American market. The event is supported by key governmental bodies, educational institutions, and media outlets, further enhancing its importance within the global wine industry.
A notable feature of the SPWTF is its international congress, where experts from various sectors within the wine industry, including viticulture, distribution, and marketing, gather to share insights and discuss the latest trends and challenges facing the industry. These sessions are invaluable for those looking to deepen their expertise, stay ahead of the curve, and engage in meaningful conversations with industry leaders.
In addition to the congress and roundtable discussions, the fair also offers a wide range of exhibits covering everything from wine production to packaging, wine service accessories, and viticulture equipment. Exhibitors represent a diverse mix of wineries, importers, bars, restaurants, hotels, and graphic design firms, all of which play a role in shaping the future of the wine industry. The fair’s focus on promoting international business relationships creates a dynamic environment where new ideas are exchanged, partnerships are formed, and business opportunities are explored.
The São Paulo Wine Trade Fair continues to be an indispensable event for professionals in the wine industry, offering an unparalleled opportunity to discover the latest innovations, learn from global experts, and build valuable connections. Whether you're a seasoned industry professional or new to the world of wine, the fair provides a comprehensive and exciting look at the trends that are shaping the future of the global wine market.


FISPAL FOOD SERVICE
Fispal Food Service is a prestigious international exhibition that has been a cornerstone of the food, beverage, and equipment industries since its inception in 1984. Held annually, this event has earned its reputation as the leading fair of its kind in Latin America, reflecting the region’s unique cultural traditions and the dynamic growth of its food service sector.
In Brazil, where a significant portion of meals are enjoyed outside the home, the food service industry plays a crucial role. With over 1.2 million cafes, restaurants, and food outlets across the country, the sector is deeply embedded in daily life. The rapid economic development in Brazil over the past decade has spurred improvements in service quality and led to a substantial increase in the number of dining establishments, supermarkets, and food production facilities. This growth is underscored by a 150% rise in the Brazilian food market over the last ten years, amounting to approximately $13 billion USD in market value.
Fispal Food Service attracts a diverse array of participants from both domestic and international markets. The exhibition features prominent producers, suppliers, and service providers across various segments of the food industry. Attendees can explore an extensive range of products and services, from food and beverages to processing and packaging equipment. The event also highlights advancements in transportation and storage solutions, as well as equipment for stores, restaurants, and bars.
The exhibition is not only a showcase of the latest industry innovations but also a vital networking platform. It offers professionals a chance to connect with key industry players, stay updated on market trends, and explore new business opportunities. Fispal Food Service stands as a critical event for anyone involved in or interested in the evolving food and beverage landscape.


EXPOVINIS BRASIL
EXPOVINIS BRASIL stands out as Latin America's premier wine fair, a must-attend event for professionals across the Wine & Spirits, Viticulture & Enology, and Beer Food Processing Industries, as well as those in the Catering & Hospitality sectors. Held in the dynamic city of São Paulo, this trade show epitomizes the pinnacle of innovation and craftsmanship in the industry.
Participating in EXPOVINIS BRASIL offers a unique opportunity to significantly enhance your brand’s visibility. For companies aiming to make an impactful impression, collaborating with expert stand designers like Experium can elevate your exhibition space. A well-conceived trade show booth is crucial for attracting potential clients and partners, providing an immersive experience that effectively showcases your brand’s distinctive qualities.
To maximize the benefits of your presence at EXPOVINIS BRASIL, it’s essential to start with a clear strategy. Define your goals—whether it’s launching new products, networking with industry leaders, or exploring the latest trends. Once your objectives are set, focus on creating a booth that reflects your brand’s identity. Experium specializes in crafting designs that resonate with attendees, ensuring that your stand aligns with the event’s atmosphere and your brand’s message.
Successful preparation is key to making the most of your trade show experience. Begin with logistical planning, including the transportation of products and setup services. Complement this with promotional activities such as online marketing campaigns and scheduling meetings with key contacts in advance. Additionally, ensure that your staff is well-trained and knowledgeable, capable of engaging with visitors and effectively representing your company.
Engagement and interaction are central to the trade show experience at EXPOVINIS BRASIL. Your exhibit should be inviting and feature interactive elements like wine tastings or live demonstrations, fostering memorable connections with attendees. Have marketing materials readily available and establish follow-up strategies for post-event communication.
EXPOVINIS BRASIL holds significant importance for industry professionals eager to share and acquire knowledge. The fair serves not only as a venue for product showcases but also as a critical barometer for market trends, providing insights into consumer preferences and emerging technologies. It strikes a balance between honoring traditional techniques and embracing modern advancements in wine production and presentation.
Attending EXPOVINIS BRASIL presents an invaluable chance to expand your network, gain industry insights, and elevate your brand’s profile. It is a vital event for business growth, knowledge exchange, and maintaining a competitive edge in the wine and spirits sector. This fair sets the stage for the industry’s future, making it an essential experience for anyone involved in the field.


Fispal Tecnologia
Fispal Tecnologia is globally recognized as the largest event dedicated to the food and beverage industry, drawing more than 46,000 visitors and approximately 450 exhibitors each year. It serves as a key meeting point for professionals from various sectors within the food and beverage industry, including those involved in food production, packaging, logistics, and technology. This prestigious event is a crucial space for introducing cutting-edge innovations and technological advancements that help shape the future of food production and distribution.
Held annually in June, Fispal Tecnologia is a vibrant hub of networking, learning, and collaboration. It brings together industry leaders, decision-makers, and experts to showcase their latest products, technologies, and services. Exhibitors present the most recent breakthroughs in packaging machinery, automation, process optimization, and logistics, all of which are essential to improving the efficiency and sustainability of the food and beverage sector. With a wide array of solutions on display, Fispal Tecnologia enables companies to stay ahead of market trends, making it a must-attend event for anyone serious about the food and beverage industry.
What sets Fispal Tecnologia apart from other trade events is its year-round digital platform that allows continuous interaction between buyers and suppliers. While the event itself takes place once a year, the digital platform ensures that the connections formed at the exhibition continue to flourish throughout the year. This extended engagement not only helps businesses keep up with the latest innovations but also creates ongoing opportunities for collaboration, partnership, and growth. The platform serves as an invaluable resource for companies looking to expand their networks, find new suppliers, or explore new business prospects, ensuring that the momentum generated at the event never fades.
In addition to offering a comprehensive trade show experience, Fispal Tecnologia plays a key role in fostering the evolution of the food and beverage market in Latin America. The event serves as a vital space where new ideas can be discussed, market trends can be analyzed, and solutions can be found to address some of the industry's most pressing challenges, including sustainability, food safety, and supply chain optimization. For businesses in the food and beverage sector, attending Fispal Tecnologia provides the opportunity to not only showcase their own innovations but also to gain insights into the technologies and practices that are transforming the industry worldwide.
Fispal Tecnologia’s reputation as a hub for innovation and collaboration makes it an unmissable event for anyone involved in the food and beverage industry, from food producers to packaging engineers and logistics professionals. Its blend of in-person and digital engagement ensures that the impact of the event is felt long after it concludes, allowing businesses to strengthen their position in a competitive and rapidly evolving market.


FIPAN
Nestled in the vibrant heart of São Paulo, FIPAN stands tall as the beacon of innovation and excellence in the realm of Latin America's bakery and confectionery industries. Year after year, this illustrious event transforms the bustling metropolis into a bustling hub of culinary creativity and commercial opportunity.
FIPAN isn't just another trade fair; it's a convergence of industry professionals and managerial talent from bakeries, restaurants, supermarkets, and various food establishments. What sets FIPAN apart is its unique approach to doing business — here, commerce isn't just conducted; it's nurtured and flourished in real time.
With over 350 exhibitors showcasing their latest innovations and culinary delights, FIPAN offers its 55 thousand visitors an unparalleled opportunity to explore the cutting edge of the bakery and confectionery world. But it's not just about browsing through products; it's about engaging with the industry's brightest minds, attending insightful lectures, witnessing captivating performances, and participating in hands-on product demonstrations.
But the allure of FIPAN doesn't stop there. The event is not just a trade fair; it's a melting pot of knowledge and expertise. Parallel events pepper the main exhibition, offering a diverse array of content designed to enrich and educate professionals in attendance. From technical updates to advanced training sessions, FIPAN leaves no stone unturned in its quest to empower and inspire the next generation of culinary innovators.
As the sun sets on another successful edition of FIPAN, its legacy reverberates across the Latin American culinary landscape. For those who dare to dream, innovate, and push the boundaries of gastronomic delight, FIPAN remains the ultimate destination, where business thrives, and creativity knows no bounds.


PET SOUTH AMERICA
Every year, São Paulo becomes a hub of innovation and collaboration for the pet and veterinary sectors during the Pet South America trade fair. This internationally renowned event, hosted at the expansive São Paulo Expo, serves as a cornerstone for professionals across South America to converge, exchange ideas, and explore the latest advancements in pet care.
NürnbergMesse Brasil, the esteemed organizer behind Pet South America, ensures that this annual event exceeds expectations. São Paulo, Brazil’s bustling economic heart, provides the ideal backdrop for this gathering of industry leaders, veterinarians, pet shop owners, breeders, and animal scientists from Brazil and beyond. The São Paulo Expo’s world-class infrastructure and convenient transport links further enhance the accessibility and appeal of this premier event.
Pet South America is more than just a trade fair—it’s a vibrant showcase of innovation spanning pet food and accessories, hygiene and care products, and cutting-edge solutions for animal health. Attendees can expect to discover the latest products, network with peers, and gain insights into emerging trends that are shaping the future of the pet industry in South America.
Central to Pet South America is its accompanying congress, where attendees delve into pertinent topics impacting the pet and veterinary sectors. While conducted primarily in Portuguese, this congress offers invaluable insights from industry experts, addressing challenges and exploring opportunities for growth and development within the regional market.
Whether you’re a seasoned professional or an enthusiast in the pet industry, Pet South America promises an enriching experience. Join us in São Paulo this August to connect with like-minded individuals, explore innovative products and services, and contribute to the advancement of the pet and veterinary sectors across South America.
Pet South America stands as a testament to São Paulo’s role as a dynamic center for the pet industry in South America. Don’t miss out on the opportunity to be part of this transformative event where ideas flourish, collaborations thrive, and the future of pet care is redefined. See you at Pet South America!


GRAPAS LATAM
The GRAPAS exhibition serves as a pivotal event for showcasing essential equipment, systems, and auxiliary technologies specifically designed for rice and flour mills. This dedicated trade show brings together industry professionals and innovators, providing a comprehensive platform to explore the latest advancements in milling technology.
Participants can expect to see a wide range of equipment that enhances the efficiency and effectiveness of milling operations. From specialized systems that optimize the processing of rice and flour to innovative solutions for grain storage, preservation, and transportation, the exhibition covers all critical aspects of the grain processing industry.
By highlighting these technologies, GRAPAS not only showcases cutting-edge products but also fosters an environment for knowledge exchange among stakeholders. Attendees have the opportunity to engage with industry experts, learn about emerging trends, and discuss the challenges faced in the sector.
This focus on collaboration and innovation is essential for driving progress in the milling industry, ensuring that professionals are well-equipped to meet the evolving demands of the market. Overall, the GRAPAS exhibition stands as a significant gathering for anyone involved in rice and flour milling, offering insights and solutions that are vital for the future of grain processing.


AGRISHOW
We are pleased to announce Agrishow - Sao Paulo , scheduled in Ribeirao Preto, Sao Paulo, Brazil. This international exhibition is a premier showcase of agricultural technology, highlighting the latest advancements, technological trends, and innovations in the field. It serves as a vital platform for companies specializing in Machinery and equipment, Seeds and fertilizers, Irrigation systems, and Software and hardware solutions. Attendees can explore the exhibitor list, venue details, and dates on the expo page.
Agrishow - Sao Paulo welcomes all companies offering products or services related to Agricultural machinery and equipment, tractors, seeds, fertilizers, and more. The event features a comprehensive range of exhibits, including soil improvers, plant protection products, irrigation equipment, and utility vehicles. Additionally, software and hardware solutions, spare parts, tools, and agricultural packaging materials are also showcased.
The 29th edition of Agrishow in Ribeirão Preto, São Paulo, highlights Mosaic Fertilizers' introduction of biological solutions through Mosaic Biosciences Brasil. Mosaic Biosciences Brasil, launched by Mosaic Company in August 2023 in the United States, offers innovative plant nutrition and soil quality solutions for the agricultural market. Its product range focuses on bionutrition, featuring inoculants, biostimulants, and biofertilizers. These solutions enhance soil health, improve crop productivity, and optimize nutrient utilization. With a portfolio emphasizing water stress management, nutrient use efficiency, and leaf activation management, Mosaic Biosciences Brasil aims to redefine agricultural practices in Brazil.


Sustainable Foods Summit
The Sustainable Foods Summit is set to make a significant impact in Latin America with its upcoming edition in São Paulo, where leading experts and industry players will gather to explore sustainability best practices in the regional food sector. Since its inception in 2009, the summit has established itself as a crucial forum for discussing the latest developments in sustainability and eco-labeling within the global food industry. This series has successfully expanded across Europe, North America, Asia-Pacific, and Latin America, addressing pressing issues and promoting initiatives around organic, Fairtrade, and Rainforest Alliance certifications, which have become essential for responsible food production.
This year’s Latin American summit will delve into key challenges and trends shaping the industry’s future, providing insights into how sustainability schemes are evolving and their impact on the organic and eco-labeled food markets. As plant-based foods rapidly gain popularity, the summit will also address the sector's growth trajectory and the obstacles it faces. Another focal point will be sustainable packaging innovations, with discussions on how brands are striving to close packaging loops and reduce waste through smarter, eco-friendly solutions. This exploration of sustainable packaging will offer attendees a comprehensive understanding of how brands are responding to environmental pressures and consumer demand for reduced waste.
Through a series of talks, panel discussions, and presentations from industry leaders, the Sustainable Foods Summit will provide a platform for critical conversations about the future of food production in Latin America. Attendees can expect insights into the regulatory frameworks and market conditions impacting sustainable practices in the region, as well as case studies that highlight successful strategies. By bringing together policymakers, business executives, and sustainability advocates, the summit encourages collaboration and knowledge-sharing that will drive transformative change across Latin America’s food sector.
For those committed to fostering a sustainable food system, the Sustainable Foods Summit represents an unparalleled opportunity to engage with innovative ideas, build partnerships, and gain insights into the evolving landscape of eco-friendly food production. With its comprehensive agenda and focus on practical solutions, this event continues to be a pivotal gathering for anyone invested in creating a greener, more responsible food industry.


SEAFOOD SHOW LATIN AMERICA
The Seafood Show Latin America, held annually each October, has rapidly emerged as a premier gathering in the seafood industry, with a particular emphasis on the Latin American market. Since its launch in 2022, the event has positioned itself as a pivotal platform for the fish trade in Brazil, making it the first of its kind to comprehensively address commercial fish exchange across the entire continent.
Organized by Francal Feiras, Brazil's leading trade fair organizer, in partnership with "Seafood Brasil," a key communication platform dedicated to boosting fish consumption, the Seafood Show Latin America aims to create valuable business opportunities across the full spectrum of the seafood production chain. This includes participants such as producers, suppliers, slaughterhouses, retailers, wholesalers, gastronomic establishments, importers, exporters, and machinery manufacturers.
The event encompasses a wide range of topics within the food sector, showcasing everything from fresh and frozen fish to processed products and canned goods. Attendees can explore specialized tools and by-products like fish skin, scales, flour, and oil. In addition, the show features advancements in technology, including solutions for storage and packaging, gastronomic equipment, logistics, automation, and traceability.
One of the standout features of the Seafood Show Latin America is its venue, the Pro Magno Centro de Eventos in São Paulo. This modern, expansive exhibition center offers state-of-the-art facilities and exceptional infrastructure, providing an ideal setting for this influential trade fair.
Each year, the Seafood Show Latin America attracts a diverse audience of professionals, decision-makers, and enthusiasts from the seafood sector. The event is not only a prime opportunity for networking and business development but also serves as a showcase for the latest innovations and advancements in the Latin American seafood trade.
In summary, the Seafood Show Latin America is an essential event for anyone involved in or interested in the seafood industry. It offers a unique platform to explore new business prospects, stay informed about industry trends, and connect with key players in the fish market across Latin America.


EQUIPOTEL
Equipotel São Paulo is a premier trade fair dedicated to the hotel and hospitality industry, taking place annually for four days each September at the Expo Center Norte. As one of the leading events in its field, Equipotel offers a crucial platform for professionals to engage with the latest industry trends, products, and services. Organized by RX Brazil, a reputable name known for its high standards of event management, the fair is a focal point for innovation and professional growth in the hospitality sector.
The event covers a broad spectrum of topics vital to the industry. Attendees can explore advanced solutions for hotel management and guest care, delve into current trends in hotel and restaurant design, and discover the newest concepts and equipment for bars and restaurants. Additionally, the fair highlights systems and products for mass catering, cutting-edge spa equipment, and design elements that enhance the ambiance of spaces. High-quality kitchen technology, textile care solutions, and advancements in guest comfort are also showcased. Beyond these, Equipotel features offerings for maintenance and facility management, modern security solutions, and technological innovations that are reshaping the industry.
Held at the Expo Center Norte, one of the largest and most contemporary exhibition venues in Latin America, Equipotel São Paulo benefits from excellent infrastructure and accessibility. The venue's extensive services and modern facilities make it an ideal setting for both national and international events.
Equipotel distinguishes itself through its versatility, covering the entire range of the hotel and hospitality industry. The fair provides a comprehensive platform for both exhibitors and professional visitors to build and strengthen business relationships. It features a combination of product demonstrations, workshops, and networking opportunities, offering valuable insights and fostering active industry exchange. This dynamic environment ensures that Equipotel remains a vital event for those looking to stay ahead in the ever-evolving hospitality sector.