Personal Care Events in Serbia

International Congress & Fair of Cosmetics(Touch of Paris Belgrade)

The Touch of Paris is a standout international fair and congress, deeply immersed in the world of cosmetics, hair care, aesthetics, and health. Held twice a year, in both spring and autumn, this event is widely recognized as the largest of its kind in the region. Hosted by Eco Design Studio group d.o.o. in collaboration with the Belgrade Fair, it has firmly established itself as a premier gathering for beauty professionals, innovators, and enthusiasts from across the globe.

At the heart of The Touch of Paris is its broad focus on beauty and wellness, covering everything from facial and body care to cutting-edge hair styling and professional cosmetics. The fair showcases a rich variety of services, such as mesotherapy, manicure and pedicure treatments, eyebrow and eyelash care, as well as permanent makeup. Natural cosmetics take center stage, alongside the latest advancements in cosmetic devices, making it an event that appeals to professionals who are looking for sustainable solutions and innovations. Additionally, the event features dietary supplements, workwear, raw materials, packaging, and specialized software solutions, catering to every facet of the beauty industry.

Beyond the impressive range of products and services, The Touch of Paris plays a crucial role in connecting the beauty community. It brings together well-established global brands, manufacturers, suppliers, and professionals, offering them a platform to forge meaningful partnerships and explore new business opportunities. Professionals from all corners of the beauty industry, including beauticians, hairdressers, salon owners, and pharmacists, come together to network, share knowledge, and stay ahead of industry trends.

The event is not just about showcasing products—it’s an educational hub. The Cosmetic Congress and a variety of hands-on workshops are held, offering expert insights into the latest trends and techniques. The Look & Learn seminar for hairdressers allows attendees to witness live demonstrations, providing an interactive space for professionals to refine their skills and learn from the best in the field.

Set in the convenient and accessible Belgrade Fairgrounds, The Touch of Paris provides an ideal environment for such a diverse and comprehensive event. The venue’s modern infrastructure ensures that the fair runs smoothly, offering both exhibitors and attendees an excellent experience.

Overall, The Touch of Paris is a unique blend of exhibition, education, and innovation, where the latest in beauty and wellness come together. It’s a must-visit for anyone in the industry looking to discover new trends, connect with peers, and expand their professional knowledge in a rapidly evolving market. Whether you're seeking the latest products, practical knowledge, or business opportunities, The Touch of Paris offers it all in one vibrant, dynamic space.