SLOW WINE FAIR 2026

SLOW WINE FAIR has quickly established itself as a landmark event in the global wine calendar, bringing together sustainability, innovation, and tradition under one roof. Since its launch in 2021, the fair has been held annually at BolognaFiere in Bologna, attracting wineries, spirits producers, and industry professionals from around the world. The name “SLOW” reflects the fair’s commitment to sustainability throughout the entire wine supply chain, emphasizing environmentally conscious viticulture, responsible production, innovative packaging, and ethical distribution practices.

Celebrating Sustainable Winemaking

At SLOW WINE FAIR, approximately 1,000 wineries present their sustainably produced wines and spirits, offering visitors the chance to explore a wide variety of flavors, techniques, and regional expressions. Italian producers dominate the landscape, highlighting the country’s rich winemaking traditions, while international wineries bring diverse perspectives on sustainable viticulture. A notable feature is the Amaro section of the Italian Amaro Fair, which celebrates traditional Italian herbal liqueurs, providing attendees with an immersive taste of Italy’s rich spirit heritage.

The fair also showcases technologies and equipment designed to make winemaking more sustainable. Visitors can discover tools for energy-efficient production, eco-friendly bottling solutions, and innovations that reduce environmental impact across the supply chain.

Integration with SANA Food: A Holistic Experience

SLOW WINE FAIR is held in synergy with SANA Food, the leading B2B event focused on healthy, sustainable, and high-quality food. This collaboration creates a unique environment where wine professionals can gain a broader understanding of sustainable practices across food and beverage sectors. Attendees can explore how sustainability in winemaking aligns with broader trends in responsible consumption and environmentally conscious production. The combination of the two fairs allows for a holistic experience, uniting wine, spirits, and food under a shared commitment to quality and ecological responsibility.

Educational Opportunities and Recognition

Beyond showcasing products, SLOW WINE FAIR functions as an educational hub for wine professionals and enthusiasts alike. The fair hosts masterclasses, conferences, and off-site events, providing in-depth insights into viticulture, winemaking techniques, and trends in sustainable production. Highlights include the Terroir Awards and Slow Spirit Wine List Awards, which recognize exceptional producers who excel in quality, innovation, and sustainable practices.

Another significant element is the Slow Food Coffee Coalition, integrated within the fair. This initiative emphasizes sustainable coffee cultivation and aligns with the fair’s broader commitment to responsible agricultural practices. Visitors can explore how sustainability principles translate across different beverages, from wine and spirits to coffee, fostering a deeper appreciation for ethically produced products.

A Gathering for Professionals

Organized by BolognaFiere S.p.A., the fair benefits from decades of experience in hosting professional trade events. The BolognaFiere convention center offers modern infrastructure and excellent accessibility, making it an ideal venue for networking, education, and business development. The fair attracts a diverse audience, including importers, dealers, hoteliers, restaurateurs, sommeliers, and journalists. These attendees come to discover new products, learn about emerging trends, and establish professional connections with wineries and suppliers committed to sustainability.

Highlights and Key Experiences

Visitors to SLOW WINE FAIR can expect a rich and engaging experience, including

• Tastings of wines and spirits from Italian and international wineries
• Discovery of innovative, eco-friendly wine production technologies
• Participation in masterclasses led by industry experts
• Exploration of the Amaro section, featuring traditional herbal liqueurs
• Engagement with sustainable initiatives, such as the Slow Food Coffee Coalition

The fair also offers an opportunity to interact directly with producers, gaining insights into winemaking philosophies, terroir expression, and environmentally responsible practices.

Shaping the Future of the Wine Industry

SLOW WINE FAIR stands at the intersection of tradition and innovation. It champions sustainability not only as a practice but as a philosophy that permeates every aspect of the wine industry from grape cultivation and production to packaging, distribution, and consumption. By providing a platform for education, recognition, and networking, the fair fosters collaboration between producers, professionals, and enthusiasts who share a commitment to quality and environmental responsibility.

In combining sustainability, innovation, and Italian heritage, SLOW WINE FAIR offers more than a trade exhibition it delivers a comprehensive vision for the future of wine. It encourages industry players to adopt practices that benefit both the planet and the consumer, ensuring that the appreciation of fine wines is aligned with responsible and ethical production. For professionals and wine lovers alike, SLOW WINE FAIR is a must-attend event, offering inspiration, knowledge, and unforgettable tasting experiences in the heart of Bologna.