All Events in Sharjah

Watch & Jewellery Middle East Show

The Watch & Jewellery Middle East Show: Where Heritage Meets Modern Luxury

Since its founding in 1993, the Watch & Jewellery Middle East Show has evolved into one of the Gulf region’s most prestigious and anticipated trade fairs. Held twice annually at the Expo Centre Sharjah, this international event is a glittering celebration of craftsmanship, culture, and commercial excellence. It unites traditional Arabian artistry with cutting-edge watch and jewelry innovations, offering a comprehensive showcase for both exhibitors and buyers from across the globe.

In partnership with the Sharjah Chamber of Commerce and Industry, the event stands as a pillar of regional identity while continuing to attract a growing international audience. Each edition offers a luxurious yet culturally grounded experience, drawing together the old and the new in one of the UAE’s most distinctive emirates.

A Rich Display of Global and Regional Excellence

Jewelry, Watches, and More from Across the World

At the heart of the Watch & Jewellery Middle East Show is its exceptional variety. Every spring and autumn, the exhibition halls of the Expo Centre are transformed into a dazzling landscape of gold, diamonds, and design. Visitors are welcomed into a curated environment that highlights fine jewelry, precious stones, and timeless watches from around the world.

Exhibitors span a wide spectrum of specialties, including:

High-end gold and silver jewelry

Diamond-encrusted creations and bridal collections

Unique gemstone arrangements, including rubies, emeralds, and sapphires

Luxury watches from classic to contemporary styles

Cultural jewelry pieces inspired by Middle Eastern heritage

This diversity ensures that the show appeals not only to seasoned industry professionals but also to boutique buyers, collectors, and fashion-forward visitors seeking the exceptional.

A Blend of Culture, Innovation, and Industry Focus

The Fair’s Role in Celebrating Regional Identity

While many international jewelry events focus exclusively on modern luxury, the Watch & Jewellery Middle East Show uniquely pays homage to the region's rich cultural traditions. The UAE, with its ultra-modern skyline and tech-forward economy, also maintains a deep respect for its artistic and cultural roots — a duality beautifully reflected in the event's displays.

Among the cultural elements that make the show stand out:

Traditional Arabian jewelry showcasing ancient patterns and techniques

Pearl jewelry collections paying tribute to the Gulf's pearling heritage

Artisan-crafted designs rooted in local folklore and symbolism

Middle Eastern brands blending regional identity with global aesthetics

This cultural expression, combined with cutting-edge innovation, gives the show a distinctive position in the international event landscape.

Why the Watch & Jewellery Middle East Show Attracts the Industry’s Best

Every year, thousands of visitors attend WJME, from well-known manufacturers to independent artisans and international business buyers. For many, it’s the ultimate opportunity to engage with both the Middle Eastern and global markets.

Key benefits for industry attendees include:

A centralized platform for launching and promoting new collections

Direct engagement with high-net-worth clientele and wholesale buyers

Opportunities to form partnerships with regional distributors and retailers

Access to market insights through direct observation of buyer behavior

Increased brand visibility within a prestigious and professional setting

The show's dual nature — regional authenticity and international reach — makes it particularly attractive for companies looking to expand in the Middle East while maintaining a global perspective.

Not Just a Trade Fair — An Event Full of Experiences

Activities and Attractions That Set WJME Apart

Beyond the booths and showcases, the Watch & Jewellery Middle East Show offers several engaging experiences that help build community, foster excitement, and provide value beyond business transactions.

Popular features of the event include:

Live raffles offering extravagant prizes that generate buzz and foot traffic

Packaging and display innovations that support jewelry businesses in branding and presentation

Educational talks and demos that provide updates on industry trends and techniques

VIP networking zones for business leaders and key stakeholders

Cultural exhibits that showcase the craftsmanship behind traditional pieces

These elements turn a typical trade show into an immersive, multi-sensory event — one that keeps both exhibitors and visitors returning year after year.

The Role of Expo Centre Sharjah in Event Success

The Expo Centre Sharjah is not just the venue — it’s an integral part of the event’s identity. Known for its accessibility, modern amenities, and architectural elegance, the center is fully equipped to host high-caliber exhibitions.

Its strategic location within Sharjah also offers several advantages:

Easy access from Dubai and other major UAE cities

State-of-the-art facilities, including security, climate control, and staging areas

Accommodation options and transport connectivity for international guests

Close proximity to Sharjah’s cultural attractions, museums, and heritage sites

The seamless organization and infrastructure support further elevate the prestige of WJME, making it a smooth experience for exhibitors and attendees alike.

A Destination Worth Discovering

Combining Business with Tourism and Culture

Visitors attending the Watch & Jewellery Middle East Show are often encouraged to explore Sharjah itself — an emirate known for its strong cultural offerings and relaxed, family-friendly vibe. Unlike the glitz of neighboring Dubai, Sharjah offers a quieter, more authentic window into Emirati life and traditions.

Some of the must-see attractions near the event include:

The Sharjah Museum of Islamic Civilization

The scenic Al Noor Island

The Heart of Sharjah historical district

Authentic souks and markets with local crafts and foods

Combining the event with cultural sightseeing allows attendees to enjoy a richer overall experience and a deeper appreciation for the context in which the event thrives.

A Jewel in the Middle East’s Event Calendar

The Watch & Jewellery Middle East Show stands as more than a trade fair — it is a cultural and commercial landmark in the Gulf. With its combination of global luxury, regional artistry, and professional opportunity, the event is a true celebration of the industry’s best.

Held twice a year in the stunning city of Sharjah, WJME invites visitors and exhibitors alike to immerse themselves in the world of jewelry, watches, and the stories they tell. Whether you're an investor, designer, or collector, the show offers not just a marketplace, but an experience — one where tradition, innovation, and elegance shine equally bright.

SteelFab

SteelFab has earned its reputation as the most comprehensive event for the fabrication industry in the Middle East, and it’s easy to see why. With a focused approach, the event covers the entire spectrum of auxiliary segments critical to the fabrication industry, from Power Tools and Machine Tools to Welding & Cutting and Tube & Pipe. Each specialized segment within SteelFab serves to address the unique needs of various sectors, providing a platform for both exhibitors and attendees to explore the latest advancements and innovations shaping the industry.

Now on the brink of celebrating its momentous 21st edition, SteelFab has proven to be a driving force behind industrial growth in the UAE and the wider region. With every edition, the event continues to reinforce its position as an essential hub for knowledge-sharing, technology exchange, and networking. The fair delivers not only cutting-edge products but also vital expertise that helps move the metalworking industry forward, ensuring that businesses can stay ahead of the curve in an ever-evolving landscape.

SteelFab's commitment to showcasing state-of-the-art technology is evident in its ability to attract key industry players, including manufacturers, distributors, and thought leaders from across the globe. This comprehensive event brings together a wide array of products and solutions, which are crucial for industries such as construction, automotive, energy, and manufacturing. The impact of the fair extends beyond the UAE, with SteelFab solidifying its reputation as a leader in the region and an influential event in the global metalworking industry.

From offering the latest in machine and welding technologies to providing a platform for discussion about the future of fabrication, SteelFab stands as a symbol of progress and innovation. As the industry continues to evolve, SteelFab remains at the forefront, playing a crucial role in shaping the future of fabrication technologies and ensuring that the region stays aligned with the global advancements in metalworking.

EXPOCULINAIRE

ExpoCulinaire is a distinctive platform that brings together chefs, pastry chefs, bakers, cooks, students, and professionals from the HoReCa sector, creating a unique event specifically tailored to the foodservice community. As the only dedicated event of its kind in the UAE, ExpoCulinaire stands out as an essential international trade exhibition and educational gathering. Now in its current edition, this event collaborates closely with the Emirates Culinary Guild to showcase an impressive array of food, drink, ingredients, equipment, services, skills, and educational opportunities.

At the heart of ExpoCulinaire is the Emirates International Salon Culinaire, which has become synonymous with culinary excellence in the region. This prestigious competition, now in its latest edition, is recognized as the largest and most esteemed culinary contest in the Middle East, drawing talented participants from across the globe. The salon not only highlights individual skill and creativity but also fosters a spirit of camaraderie among culinary professionals, setting a benchmark for quality and innovation.

Participants at ExpoCulinaire have the chance to engage in various activities, including live demonstrations and interactive workshops led by industry leaders. This immersive experience allows attendees to enhance their skills, learn about the latest trends, and gain insights into best practices in the culinary world. The exhibition also serves as a vital networking opportunity, enabling chefs and professionals to connect with suppliers, distributors, and fellow culinary enthusiasts, fostering collaborations that can lead to exciting new ventures.

As ExpoCulinaire continues to grow, it remains dedicated to elevating the standards of the foodservice industry in the UAE and beyond. The event not only celebrates culinary arts but also emphasizes the importance of education and continuous learning, ensuring that participants leave with both inspiration and practical knowledge. By bringing together a diverse community of culinary professionals, ExpoCulinaire reinforces its position as a key player in shaping the future of gastronomy in the region.

UAE China Tyre & Auto Parts Expo

UAE China Tyre & Auto Parts Expo: Bridging Markets and Innovating the Future of Automotive Industry

The UAE China Tyre & Auto Parts Expo stands as a pivotal event in the global automotive landscape. This professional exhibition, hosted by Shandong Port Overseas Supply Chain (Qingdao) Co., Ltd. and Hualun Inter Tech FZCO, and organized by Inter Commerce Expo Corporation, has become an essential platform for businesses, professionals, and manufacturers from the UAE, the Middle East, North Africa (MENA), and Asia. The event aims to bridge the regional market with China’s burgeoning tyre and auto parts industries, offering unparalleled opportunities for networking, collaboration, and business expansion.

Held annually in the UAE, the expo covers a broad range of exhibits, from tyres and auto parts to electric vehicles (EVs) and charging piles, positioning itself at the intersection of traditional automotive solutions and innovative technologies. As the automotive industry experiences significant transformations with the rise of electric vehicles and sustainable technologies, the UAE China Tyre & Auto Parts Expo provides a unique opportunity for industry players to showcase their latest products, explore business partnerships, and stay ahead of emerging trends in the automotive sector.

Connecting the Middle East, North Africa, and Asia

The primary objective of the UAE China Tyre & Auto Parts Expo is to foster greater collaboration between businesses in the Middle East, North Africa, and Asia—particularly China, which has become a powerhouse in the automotive sector. This international expo brings together a diverse group of professionals, manufacturers, and decision-makers who are shaping the future of the automotive industry.

With the UAE being a key business hub for the MENA region, this exhibition provides a strategic platform for Chinese manufacturers and global companies to engage with businesses in one of the fastest-growing automotive markets. The event’s global reach, combined with the rapid expansion of the UAE’s automotive industry, makes it the perfect venue for exhibitors and buyers alike to explore new opportunities, share knowledge, and discuss advancements in technology.

What You Can Expect at the UAE China Tyre & Auto Parts Expo

As one of the leading professional exhibitions in the automotive sector, the UAE China Tyre & Auto Parts Expo showcases a wide array of products and services related to the tyre and auto parts industries. The exhibits cover a comprehensive range of sectors, from traditional tyre manufacturing to the latest innovations in electric vehicle (EV) technologies. Attendees can expect to find a host of exciting advancements in:

Tyres: The expo features tyres for various vehicle types, including passenger cars, trucks, and heavy machinery. The display highlights both conventional and specialty tyres tailored for specific needs, such as performance tyres, off-road tyres, and eco-friendly tyres designed to reduce environmental impact.

Auto Parts: From engine components and suspension systems to braking systems, the exhibition offers a wide variety of auto parts essential for vehicle maintenance and performance enhancement. Industry leaders present products that improve vehicle durability, efficiency, and safety.

Electric Vehicles (EVs): With the global shift towards electric mobility, the expo places a significant emphasis on electric vehicles (EVs). Exhibitors showcase the latest EV models, including passenger electric cars, commercial vehicles, and electric motorcycles. The event explores the future of zero-emissions transport, with a special focus on EV innovations and the technology driving the transition to sustainable mobility.

Charging Piles: As electric vehicle adoption accelerates, the need for efficient and accessible charging infrastructure becomes crucial. The expo features cutting-edge charging piles (EV chargers) that support the growing demand for EV charging stations. These products play a key role in facilitating the widespread adoption of electric vehicles by addressing the infrastructure gap.

A Platform for Innovation and Technological Advancements

The UAE China Tyre & Auto Parts Expo is not just about products; it is also about innovation and the latest trends shaping the automotive industry. One of the highlights of the exhibition is its focus on the integration of new energy vehicles (NEVs) into the tyre and auto parts sectors. The event presents an exciting opportunity to explore how electric and hybrid vehicles are impacting the design, manufacture, and performance of key automotive components.

Some of the key themes and technological advancements featured at the expo include:

Sustainable Tyre Technologies: With growing concerns over environmental sustainability, the event places a strong emphasis on eco-friendly tyres made from sustainable materials. Innovations in low rolling resistance tyres and recyclable tyres aim to reduce the environmental footprint of the automotive industry.

Battery Technology and EV Charging Solutions: As electric vehicles (EVs) become more popular, advances in battery technology and charging solutions are critical. At the expo, visitors can explore next-generation battery solutions and ultra-fast EV charging technologies that promise to significantly reduce charging times and improve the EV experience.

Telematics and Connected Vehicles: The automotive industry is increasingly adopting connected technologies to enhance vehicle safety, efficiency, and performance. The exhibition highlights advancements in telematics, connected vehicle systems, and vehicle-to-everything (V2X) communication technologies, which are essential for the future of autonomous vehicles and smart cities.

Digitalization in Automotive Parts Manufacturing: The event also showcases the role of digitalization and 3D printing in the production of automotive parts. These technologies have the potential to revolutionize the way parts are manufactured, reducing costs, improving customization, and accelerating production timelines.

Networking Opportunities at the UAE China Tyre & Auto Parts Expo

One of the primary draws of the UAE China Tyre & Auto Parts Expo is the networking opportunities it offers. The exhibition attracts professionals from a wide range of industries, including automotive manufacturers, parts suppliers, distributors, and logistics companies. This creates an ideal environment for forging new business partnerships and collaborations.

The event also serves as an excellent platform for startups and small businesses looking to make a name for themselves in the competitive automotive sector. Through direct interaction with industry leaders, they can learn about the latest market trends, discover new business opportunities, and explore ways to scale their operations.

Key networking activities at the expo include:

Business Matching Sessions: Tailored to foster productive partnerships, these sessions bring together buyers, suppliers, and manufacturers to discuss potential collaborations and explore mutual interests.

Industry Seminars and Workshops: These events offer valuable insights into the current and future state of the automotive sector. Industry experts share their knowledge on topics such as supply chain management, vehicle electrification, and automotive manufacturing technologies.

Product Demonstrations: Visitors can get hands-on experience with the latest products and solutions in the automotive industry. Demonstrations provide an opportunity for manufacturers to showcase their innovations and receive immediate feedback from potential customers and partners.

The Future of the UAE China Tyre & Auto Parts Expo

As the automotive sector continues to evolve, so does the UAE China Tyre & Auto Parts Expo. In the coming years, the event is expected to expand further, incorporating more advanced technologies and products that drive the global shift toward electric vehicles and sustainable mobility.

The expo’s role as a catalyst for innovation in the tyre and auto parts industries will only become more crucial as the world moves toward a greener future. With a strong emphasis on renewable energy, electric vehicles, and environmentally friendly automotive solutions, the event continues to pave the way for collaboration and technological advancements within the global automotive industry.

 A Must-Attend Event for Automotive Professionals

The UAE China Tyre & Auto Parts Expo is a vital event for anyone involved in the automotive industry, whether in tyre manufacturing, auto parts production, or the growing field of electric mobility. Offering a diverse range of exhibits, from traditional auto parts to cutting-edge EV technologies, this event is an essential destination for businesses seeking to connect with key industry players, stay on top of technological innovations, and position themselves for success in the ever-evolving automotive market.

By bringing together stakeholders from across the globe, the expo plays a key role in shaping the future of the automotive sector, creating opportunities for growth, collaboration, and sustainability.

Jewels of Emirates Show

The Jewels of Emirates Show has quickly emerged as one of the most significant and dynamic jewelry fairs in the region since its debut in 2020. With each passing year, the exhibition has seen remarkable growth, not only in the number of exhibitors and visitors but also in the variety of displays and the overall scale of the event. What started as a new addition to the UAE’s vibrant jewelry scene has rapidly gained recognition, attracting local, regional, and international participants. This success has cemented the fair’s status as a must-attend event for jewelry lovers, collectors, and industry professionals alike.

Held annually, the Jewels of Emirates Show features an extensive selection of gold and diamond collections, with pieces ranging from timeless classics to cutting-edge designs. Exhibitors showcase their best offerings, with stunning jewelry crafted by top designers and renowned brands, creating a dazzling display that draws in a diverse audience. Whether you are looking for a statement piece, an engagement ring, or a unique accessory, the fair offers a wide array of options to suit all tastes and budgets.

In addition to the impressive array of jewelry on display, the Jewels of Emirates Show stands out for its commitment to providing visitors with exclusive buying opportunities. Special deals, unique collections, and limited-edition pieces offer attendees the chance to acquire one-of-a-kind items at competitive prices. The fair also keeps visitors engaged with exciting social media contests and raffles, offering attractive prizes that add an element of fun to the shopping experience. These interactive features not only boost visitor engagement but also create a lively, festival-like atmosphere at the event, encouraging people to return year after year.

The Jewels of Emirates Show is not just about showcasing the finest in jewelry; it also serves as a hub for networking and business development. It brings together industry leaders, designers, retailers, and suppliers, fostering collaborations and opening doors to new business opportunities. The fair has become a critical meeting point for stakeholders in the jewelry industry, offering an opportunity for brands to increase their visibility and for buyers to discover new trends and innovative designs.

The event has also become an important occasion for cultural exchange and celebrating the rich heritage of the UAE and the wider Middle Eastern region. As Dubai continues to grow as a global luxury destination, the Jewels of Emirates Show contributes to the city’s status as a center for high-end retail and luxury goods, attracting visitors from all over the world. It is a reflection of the region’s ongoing commitment to fostering creativity, innovation, and excellence in design, and an essential platform for showcasing the craftsmanship and artistry that define the jewelry sector.

The continued success of the Jewels of Emirates Show is a testament to its ability to evolve and adapt to the changing needs of the industry, offering both exhibitors and visitors a dynamic and engaging experience. Whether you are an industry professional, a jewelry enthusiast, or simply someone looking for the perfect piece to add to your collection, the Jewels of Emirates Show offers something for everyone, making it one of the most anticipated events on the regional jewelry calendar.

MIDEAST WATCH & JEWELLERY SHOW

Since its inception in 1993, the Watch & Jewellery Middle East (WJME) has stood as a beacon of elegance and sophistication in the heart of the Gulf region. This internationally acclaimed trade fair, held biannually in Sharjah at the Expo Centre Sharjah, showcases a dazzling array of fine watches, exquisite jewelry, and precious gemstones.
Twice a year, during the spring and autumn seasons, the Expo Centre Sharjah transforms into a haven for luxury and refinement. Organized in collaboration with the Sharjah Chamber of Commerce and Industry, WJME draws exhibitors and visitors from around the world, each eager to experience the pinnacle of craftsmanship and innovation in the jewelry and watchmaking industries.

From diamond-studded masterpieces to high-quality gold and silver jewelry, and from lustrous pearls to rare gemstones, every facet of luxury is meticulously curated at WJME. The exhibition not only showcases modern and Western designs but also pays homage to the rich cultural heritage of the region through traditional Arabian jewelry, emphasizing the diversity and richness of Middle Eastern craftsmanship.

At the core of WJME lies a convergence of tradition and modernity. Renowned jewelers and innovative watch designers unveil their latest collections, setting trends that resonate globally. The fair's thematic focus on diamond jewelry, precious metals, and gemstones is complemented by displays of cutting-edge packaging solutions, enhancing the overall allure for industry professionals and enthusiasts alike.

While the Expo Centre Sharjah provides a modern and conducive setting for the fair, Sharjah itself offers a blend of cultural heritage and contemporary charm. Known for its modern architecture and technological advancements, the UAE preserves its cultural identity through vibrant cultural festivals, museums, and architectural marvels. Visitors to WJME can explore these attractions, experiencing firsthand the intersection of tradition and modernity that defines the region.

WJME is not merely a showcase but a platform for networking and collaboration among industry insiders, experts, and business leaders. The fair's raffle, a perennial highlight, adds an element of excitement, offering attendees the chance to win prestigious prizes while forging meaningful connections in the luxury market.

In conclusion, the Watch & Jewellery Middle East (WJME) epitomizes the pinnacle of luxury and excellence in the Gulf region. Through its biannual exhibitions at the Expo Centre Sharjah, WJME not only showcases the finest in watches and jewelry but also celebrates cultural diversity and innovation. Whether you are a connoisseur, a retailer, or an industry professional, WJME promises an unforgettable journey into the world of luxury, blending tradition with the latest trends in a setting that reflects the dynamic spirit of Sharjah and the UAE.