Fashion Events in Schkeuditz
QUARTERshoetime & Bags Orderdays
QUARTERshoetime & bags Orderdays: The Business-First Trade Fair That Moves the Footwear and Accessories Industry
In an industry where timing, trend awareness, and clear ordering processes are essential, QUARTERshoetime & bags Orderdays stands as a model of precision and purpose. Since its founding in 1995, this biannual B2B event at MMC Mitteldeutsches Mode Center in Schkeuditz near Leipzig has become a cornerstone in the European fashion trade calendar providing a focused environment where retailers, manufacturers, and distributors connect, forecast, and finalize business.
More than just a trade fair, QUARTER is built around the quarterly rhythm of the industry. Held each March and September, it serves as a critical order and trend platform that supports planning, purchasing, and networking with high efficiency and minimal distractions.
A Strong B2B DNA: Where Business Comes First
Unlike many fashion expos that blur the line between public spectacle and business event, QUARTERshoetime & bags Orderdays maintains a laser-sharp B2B focus. The format is designed for decision-makers who value streamlined processes, tangible product displays, and a direct path to order placement.
What Makes QUARTER Unique?
Targeted Audience: Retailers, buyers, wholesalers, chain store reps, and e-commerce professionals
Efficient Layout: Compact floor plans designed for fast orientation and easy access
Order-Ready Environment: Buyers come with intent—negotiations, comparisons, and deals happen on-site
Two Seasons, One Goal: Perfect alignment with spring and autumn buying cycles
Practical Extras: Fashion shows, curated zones, and trend displays enhance clarity, not complexity
This structure creates an atmosphere where conversations are focused, decisions are swift, and the line between inspiration and transaction is remarkably short.
Three Core Segments: Shoes, Bags, and Orderdays
The success of QUARTERshoetime & bags Orderdays lies in its clear segmentation across three complementary but distinct verticals, allowing professionals to navigate the fair with purpose and precision.
The Core Segments at QUARTER:
Shoetime
Full-spectrum footwear: women’s, men’s, and children’s shoes
Covers classic, contemporary, and seasonal highlights
Includes sustainable, vegan, and tech-integrated models
Bags
Handbags, backpacks, business and travel bags
Ranges from traditional leather goods to innovative, eco-conscious designs
Focuses on design, durability, and functionality trends
Orderdays
A dynamic platform for on-site ordering and early-bird deals
Facilitates direct business connections between retailers and brands
Supports delivery planning, pricing discussions, and contract negotiation
By combining product presentation with immediate order capability, the event becomes not just a showcase, but a results-oriented business environment.
What to Expect: A Practical, Productive, and Predictable Experience
With approximately 370 brands on display, QUARTERshoetime & bags Orderdays delivers a comprehensive yet manageable overview of the market. From international brand manufacturers to boutique labels and material suppliers, the fair provides a clear, curated landscape for buyers to explore.
Buyers Attend QUARTER To:
Evaluate new seasonal collections
Place early and core assortment orders
Compare product quality and pricing structures
Finalize shipping timelines and agreements
Identify trend-forward additions to their portfolios
Visitors come from across retail, including chain stores, department stores, independent boutiques, and increasingly, fast-growing online retailers.
List: Key Advantages of Exhibiting at QUARTERshoetime & bags
For exhibitors, the event offers a focused opportunity to meet ready-to-buy professionals. Its regional strength and central location make it ideal for deepening existing relationships and launching new ones.
Top Benefits for Exhibitors:
Access to a qualified, B2B-only audience
High potential for direct order closures on the spot
Showcase of new lines in a product-focused setting
Participation in curated presentations and trend zones
Opportunities for targeted visibility via “New Brands Live!” features
With each edition, the fair delivers on its promise: no wasted time, no unnecessary distractions—just business.
Additional Programming That Supports, Not Distracts
While QUARTER maintains a utilitarian focus, it also integrates select high-value programming elements to enhance buyer orientation and product discovery. These extras are designed to inform and inspire, without interrupting the flow of business.
What’s Included:
Trend Zones – Showcasing seasonal colors, materials, and silhouettes
Fashion Shows – Live runway displays contextualizing key product lines
New Brands Live! – Spotlighting emerging labels ready to enter the wholesale market
Informal Networking – Cafés, lounges, and short-distance layout encourage spontaneous meetings
Importantly, these additions are curated to support the central goals of product viewing, relationship-building, and order placement.
Leipzig Location: A Legacy of Trade and a Future of Opportunity
The MMC Mitteldeutsches Mode Center in Schkeuditz, located near Leipzig, offers a uniquely convenient and professional setting for the show. Historically known as one of Germany’s most influential trade fair cities, Leipzig adds depth and accessibility to the experience.
Why the Location Works:
Strategic Central Positioning within Germany and Europe
Excellent transport links by rail, road, and air
Purpose-built infrastructure supporting B2B fashion business
Compact venue layout enables efficient booth visits and meetings
Vibrant cultural and commercial backdrop adds hospitality value
In short, everything at QUARTER is engineered to support business success in as little time as possible.
The Professional’s Choice for Footwear and Accessories
QUARTERshoetime & bags Orderdays remains one of the most trusted B2B platforms in Europe for footwear and accessories professionals. With its consistent rhythm, focused format, and business-first philosophy, the event represents a reliable anchor point in the buying calendar.
If you’re looking to place orders efficiently, discover new brands, and navigate the footwear and accessories landscape with clarity, this is where you need to be.
QUARTERshoestart and QUARTERshoetime Order Days
Launched in 1995, the QUARTERshoestart trade fair has grown into one of the most significant events for the shoe industry in Central Germany. Held in Schkeuditz, near Leipzig, this biennial event is organized under the umbrella brand "QUARTER," which encompasses all the MMC order days. The name QUARTERshoestart reflects its dual focus on the shoe industry ("shoe") and the seasonal beginnings of the market ("start"), with its semi-annual cycle taking place every February and August. This unique timing makes the fair an essential gathering point for shoe retailers and buyers, helping them kickstart the upcoming season with the latest trends, designs, and business opportunities.
The primary goal of the QUARTERshoestart is to offer a comprehensive platform where retailers and buyers can explore the latest developments and make their initial purchasing decisions for the upcoming season. With around 200 brands showcasing their new collections, the fair provides a broad spectrum of styles, innovations, and market insights. Exhibitors come from a wide range of regions, including Berlin, Lower Saxony, Hesse, Northern Bavaria, and the coastal areas, ensuring a diverse and high-quality representation of the shoe and fashion industries. These brands, along with emerging players, present a rich selection of footwear and fashion items, creating a dynamic and exciting environment for all attendees.
One of the standout features of the event is its emphasis on providing clear selection guidance and fostering long-term business relationships. The QUARTERshoestart isn’t just about viewing new collections; it’s an opportunity for meaningful business connections to be made, partnerships to be formed, and the foundation for future collaborations to be laid. In addition to the exhibition, the fair also hosts a fashion lecture, which is a valuable resource for those in the shoe industry. This lecture offers practical tips, trend analysis, and expert advice, helping retailers and buyers make informed decisions and place successful orders. This educational aspect enhances the overall experience, providing attendees with not just products but also the knowledge to navigate the market with confidence.
Held at the MMC Mitteldeutsches Mode Center, the QUARTERshoestart enjoys the benefits of a modern, well-equipped exhibition hall that provides the perfect environment for such an event. The venue is strategically located, offering convenient access for both exhibitors and visitors, and ensuring that the event runs smoothly. The center's state-of-the-art facilities make it an ideal setting for a trade fair of this scale, accommodating the growing needs of the shoe industry.
For professionals in the footwear and fashion sectors, the QUARTERshoestart is more than just a trade fair; it’s an essential destination for staying ahead of industry trends, placing orders for the upcoming season, and strengthening business networks. Whether it's discovering the latest shoe collections, finding new suppliers, or gaining insights into market dynamics, the event serves as a crucial touchpoint for those looking to thrive in the fast-paced world of fashion and footwear. As one of the most prominent events in the shoe industry in Central Germany, the QUARTERshoestart continues to play a vital role in shaping the future of the footwear market.
