Sports & Entertainment Events in Hamburg

Hanse Golf

February 14, 2025 - February 16, 2025
Completed

Hanse Golf, held annually in Hamburg, is the largest golf sales fair in Northern Germany and a premier event for golf enthusiasts, industry professionals, and curious visitors alike. Since its inception in 2002, the exhibition has grown into a significant meeting point for golfers of all levels, from beginners to experts, and has become synonymous with the start of the new golf season. Organized by Planetfair GmbH, Hanse Golf has earned its place as a key event in the golf calendar, attracting over 200 national and international exhibitors who present a wide range of golf-related products, services, and innovations.

The fair occupies more than 8,000 square meters of exhibition space, offering an impressive array of golf equipment, fashion, accessories, and travel options. Whether it’s the latest trends in golf clubs, stylish apparel, or enticing golf vacation packages around the world, there is something for every golf enthusiast. The event serves as a comprehensive platform for showcasing the best the industry has to offer, with products ranging from high-end clubs and golf fashion to specialized training aids and golfing technology.

At Hanse Golf, testing and experiencing the products takes center stage. The fair features numerous interactive areas, including putting greens, driving ranges, and golf simulators, allowing visitors to test out the latest equipment firsthand. With three driving ranges equipped with 20 tee-off spots, attendees can experience the quality and diversity of clubs from leading brands, providing an opportunity to make informed decisions about their next purchase. Whether you're a seasoned golfer or a newcomer, these testing areas offer a fun, hands-on way to engage with the products on display.

In addition to the interactive product displays, the event offers a rich program of lectures, demonstrations, and expert insights. Golf professionals and manufacturers conduct live sessions, providing visitors with valuable tips, tricks, and technical advice aimed at improving their game. These presentations cater to players of all levels, offering something for both those just starting to play and those looking to refine their skills. 

Hanse Golf is more than just a sales fair; it is a community hub where golfers, coaches, clubs, and industry experts come together to exchange ideas, discover new trends, and connect with one another. Golf clubs and coaches can take advantage of the fair’s networking opportunities, while also learning about the latest developments in golf training, events, and technology. The fair also serves as a showcase for golf tourism, with various golf courses, resorts, and associations offering information on the best golfing destinations worldwide.

As a consumer-focused event, Hanse Golf is designed to make the golfing experience accessible and enjoyable for everyone. From the amateur golfer looking for new gear to the seasoned player seeking advanced equipment and advice, the fair offers something for all. It is a unique blend of business, learning, and recreation, where the golf community comes together to celebrate the sport, discover new products, and get inspired for the upcoming season.

In conclusion, Hanse Golf is not just an exhibition—it is a comprehensive, interactive experience for golfers of all ages and abilities. With its wide range of exhibitors, hands-on testing areas, expert presentations, and global appeal, it remains an essential event for anyone passionate about golf, making it a key event on the golf calendar in Northern Germany.

SPOBIS Conference

January 29, 2025 - January 30, 2025
Completed

The SPOBIS Conference, Europe’s largest sports business event, is set to return to Hamburg, drawing over 4,000 participants and featuring more than 200 influential speakers. For over two decades, this conference has been a pivotal gathering for professionals across sports, business, technology, and media. It serves as a dynamic platform where top industry leaders, innovators, and visionaries come together to discuss key trends, share insights, and explore new opportunities within the sports business ecosystem.

Each year, the SPOBIS Conference tackles a wide range of cutting-edge topics that are reshaping the future of sports. Among the central themes this year are women’s sports, sustainability, and the integration of technology into the world of sports. These discussions are more relevant than ever, as the sports industry continues to evolve in response to global trends and societal shifts. 

Women’s sports are gaining increasing attention, and the conference will provide a space to discuss the growth, challenges, and future prospects of women’s participation in all levels of sport. Sustainability, too, is a major focus, as sports organizations and brands strive to reduce their environmental impact and promote greener practices across events, products, and operations.

In addition, the SPOBIS Conference will spotlight the latest innovations in sports technology. From data analytics and wearable tech to virtual experiences and fan engagement platforms, the intersection of technology and sports continues to drive change, making this one of the most exciting sectors in the industry today.

The SPOBIS Conference remains a must-attend event for anyone involved in the sports business, offering invaluable networking opportunities, engaging discussions, and the chance to be part of shaping the future of sports globally.