Logistics & Transportation Events in Hamburg

Seatrade Europe

Seatrade Europe: The Heart of the European Cruise Industry Comes Alive in Hamburg

Every two years, Seatrade Europe transforms Hamburg into the beating heart of the European cruise industry. As one of the most prestigious events in the global cruise calendar, this exhibition and conference draws together thousands of professionals—from cruise line executives and shipbuilders to technology innovators and tourism boards. With a focus on business development, networking, and knowledge exchange, Seatrade Europe is where strategic partnerships are formed, trends are defined, and the future of cruising is charted.

Hosted in Hamburg, Germany’s largest port city and a maritime hub of global importance, the event takes full advantage of the city’s infrastructure and legacy. With more than 250 suppliers featured on the trade show floor and a conference agenda packed with critical insights, Seatrade Europe is not just a gathering—it’s a catalyst for growth and innovation in the cruise sector.

Why Hamburg? A Natural Choice for Europe’s Premier Cruise Event

There’s no better location for this event than Hamburg, a city where tradition and innovation meet at the water’s edge. Known for its centuries-old maritime heritage, Hamburg is home to:

Some of Europe’s most advanced shipyards.

Major cruise shipping companies and marine service providers.

The highest concentration of classification societies in the world.

One of Europe’s most passenger-friendly cruise terminals.

Its reputation as a leader in maritime infrastructure makes it the ideal stage for showcasing modern cruise technology and engaging in future-focused discussions.

What to Expect at Seatrade Europe 2025

Attendees of Seatrade Europe can look forward to a multi-layered experience that combines business development, networking, and education. The event is designed to provide maximum value across multiple disciplines, whether you’re a buyer, supplier, policymaker, or port authority.

Highlights of the event include:

Insightful conference sessions covering cruise trends, sustainability, finance, and onboard experience.

An expansive trade show floor with over 250 suppliers.

Tailored networking events for different sectors.

Workshops and roundtable discussions that enable direct collaboration.

These features make Seatrade Europe not just a marketplace, but also a knowledge-sharing platform for shaping the next era of cruising.

Key Themes Shaping the Conference Agenda

One of the strengths of Seatrade Europe lies in its deeply informed conference agenda, which responds directly to the evolving needs of the cruise market. With sustainability, digitalization, and customer experience at the forefront of industry priorities, the event offers sessions that explore both macro trends and tactical solutions.

Common topics explored at recent editions include:

Greener cruising and sustainable ship design.

Digital transformation across the cruise journey.

Destination management and overtourism.

Regulatory compliance and post-pandemic safety.

Luxury, expedition, and niche cruise market growth.

The sessions are delivered by a global roster of CEOs, innovators, policymakers, and academics, providing attendees with insight from every corner of the ecosystem.

Meet the Industry: Powerful Networking Opportunities

Beyond the exhibition and conferences, Seatrade Europe is best known for its dynamic networking environment. Carefully curated social events and meet-ups ensure that every professional—from newcomers to seasoned executives—has the opportunity to connect and collaborate.

Networking formats include:

Speed networking sessions by industry segment.

Private meetings and match-making services.

Evening receptions and informal get-togethers.

Cruise line buyer–supplier lounges.

Destination and port collaboration forums.

By attending Seatrade Europe, professionals tap into an expansive network of potential clients, suppliers, and strategic partners across Europe and beyond.

A Global Stage for Suppliers and Innovators

With more than 250 international exhibitors, the trade show portion of Seatrade Europe is a cornerstone of the event. Exhibitors range from marine engineering firms and technology companies to catering services, interior designers, and port authorities. Each brings a unique perspective to the ever-changing demands of the cruise industry.

Exhibitor categories typically include:

Shipbuilding and refitting services

Hotel and hospitality suppliers

Navigation and communication technologies

Shore excursion and destination service providers

Energy-efficient and green technologies

Culinary and onboard entertainment solutions

This extensive showcase allows attendees to explore new vendors, source innovative solutions, and gain inspiration for future projects.

The Importance of Seatrade Europe for the Cruise Industry

The European cruise industry continues to rebound and redefine itself in the post-pandemic world. With increasing pressure to innovate responsibly, navigate economic volatility, and satisfy a more discerning customer base, events like Seatrade Europe offer a centralized, strategic opportunity for industry professionals to address complex challenges together.

Whether it’s reducing emissions, elevating passenger experiences, or building smarter ports, the expo acts as a collaborative space to brainstorm, build alliances, and implement change.

Who Should Attend Seatrade Europe?

Seatrade Europe is designed to serve a wide range of professionals connected to cruise operations, shipbuilding, destination planning, and marine services.

Typical attendees include:

Cruise line executives and buyers

Port and terminal operators

Shipbuilders and marine engineers

Government and regulatory representatives

Hospitality and F&B service providers

Technology and innovation companies

Tourism boards and destination planners

If your business touches any part of the cruise travel ecosystem, Seatrade Europe is the place to showcase your services, learn from industry leaders, and expand your influence.

Why Seatrade Europe Is More Relevant Than Ever

The cruise industry is evolving—and fast. With travelers expecting more personalized experiences, stakeholders aiming to meet sustainability goals, and technology redefining what’s possible onboard and ashore, there has never been a more important time to come together as an industry.

Seatrade Europe is more than an exhibition—it’s a strategic moment in the calendar for cruise professionals to reflect, plan, and launch forward. Held in the beautiful maritime city of Hamburg, the event combines European heritage with global ambition, creating the ideal space to shape the next chapter of cruising.

Whether you're innovating on the water or revolutionizing the shore experience, Seatrade Europe is where your future partners, customers, and ideas await.

Global Public Transport Summit

Global Public Transport Summit: Shaping the Future of Urban Mobility in Hamburg

Public transport has long been the backbone of urban development, enabling mobility, reducing environmental impacts, and supporting social equity. As cities across the globe seek more efficient, sustainable, and inclusive transit solutions, industry leaders continue to unite under one powerful platform: the UITP Global Public Transport Summit. Held in Hamburg, this event brings together decision-makers, technology providers, urban planners, and transit authorities to co-create the future of public mobility.

With a combination of world-class exhibitions, cutting-edge technology showcases, and insightful side events, the Global Public Transport Summit offers more than just industry updates—it delivers actionable strategies, strong networking opportunities, and a collaborative environment to solve modern transportation challenges.

An International Platform for Mobility Leaders and Innovators

The UITP Global Public Transport Summit is not just a conference; it’s a strategic hub where innovation meets action. From the moment participants arrive, the energy of collaboration and advancement is unmistakable. As cities increasingly rely on smart mobility, the Summit has positioned itself as the world’s largest and most influential event dedicated to sustainable urban transportation.

Attendees have a rare opportunity to connect directly with public and private sector leaders, including transportation ministers, CEOs of transit agencies, city mayors, urban developers, and digital transformation specialists.

Discovering Breakthroughs in Mobility Technology and Policy

The exhibition space at the Summit is one of its most captivating features. Walking through the bustling halls of the venue in Hamburg, visitors are met with interactive booths, live demonstrations, and new product launches that reflect the latest in:

Zero-emission transport technologies

Smart fare and ticketing systems

Urban rail innovations

Multimodal mobility platforms

Real-time data and AI-based transit solutions

This is more than just a look into the future—it's a chance to touch, feel, and interact with the advancements that will shape global mobility landscapes.

Why Attend the UITP Summit in Hamburg?

Hamburg serves as an ideal host city for the summit. As a European leader in public transit innovation, it has implemented forward-thinking solutions like autonomous buses, integrated ticketing apps, and green infrastructure. The city acts as a real-time case study of what’s possible when ambition meets infrastructure.

The summit allows stakeholders to gain deep insights into how cities like Hamburg are rethinking transportation—while also providing room to critique, question, and adapt these models for use across other urban contexts.

Key Features of the Global Public Transport Summit

This year’s summit will include an expansive agenda of features designed to educate, inspire, and connect.
Highlights Include:

Main Stage Sessions led by influential voices in policy, urban development, and transit management.

The Exhibition Hall, hosting hundreds of exhibitors from across the globe.

Networking Lounges to foster strategic partnerships and spontaneous collaboration.

Innovation Forums featuring startups and academic institutions presenting emerging mobility solutions.

Side Events & City Tours offering immersive experiences into Hamburg’s transit ecosystem.

These segments create space not only for showcasing solutions but also for building new opportunities through conversation and collaboration.

Who Should Attend the UITP Global Public Transport Summit?

This event is designed for professionals at all levels within the public transportation ecosystem. Whether you're a policymaker, an engineer, a software developer, or a student of urban planning, the summit has something to offer. Typical participants include:

Public transport authorities and operators

Government officials and policymakers

Private sector technology providers

Urban planners and civil engineers

Startups and mobility entrepreneurs

Academic and research institutions

Each attendee contributes a vital piece to the mobility puzzle and benefits from the cross-sector dialogue facilitated by the Summit.

Building Business Opportunities and Strategic Partnerships

One of the core values of the Global Public Transport Summit is its commitment to enabling business development. The event offers several channels through which attendees can expand their commercial reach:

B2B matchmaking sessions

Sponsored presentations and product launches

On-site procurement meetings

Roundtable discussions with global stakeholders

These formats are designed not just to promote visibility but also to create real commercial outcomes. Whether you're seeking investors, clients, or co-developers, the summit offers the perfect platform to expand your professional network.

What Makes the UITP Global Summit Unique?

While other events in the transport industry focus on specific technologies or regional issues, the UITP Summit sets itself apart by addressing mobility from a global, cross-sectoral perspective. The intersection of policy, innovation, and real-world implementation is what makes the summit both timely and impactful.

The event’s collaborative ethos allows different voices—from grassroots transit activists to large infrastructure developers—to be heard in the same room. This diversity of thought fuels innovation, encourages inclusive policies, and results in more holistic solutions.

Side Events and Activities: Learning Beyond the Main Stage

Beyond the structured sessions and exhibition spaces, the summit offers a wide range of engaging side events. These include:

Guided tours of Hamburg’s latest public transit initiatives

Social events designed to promote informal networking

Awards ceremonies celebrating innovation and sustainability in mobility

Workshops focused on inclusive transit and accessibility

Such activities enrich the participant experience and provide a well-rounded understanding of the challenges and opportunities in urban mobility.

Looking Ahead: Future-Proofing Global Public Transport

With climate change, urbanization, and digital disruption reshaping our cities, public transportation must evolve—fast. Events like the UITP Global Public Transport Summit play a critical role in future-proofing global mobility systems by bringing together the brightest minds and boldest ideas in one place.

Attendees leave the summit with more than business cards and brochures—they depart with actionable insights, inspiration, and a renewed commitment to transforming transportation in their home cities and countries.

Join the Movement Toward Smarter Mobility

As the world moves toward sustainable and smarter cities, events like the UITP Global Public Transport Summit in Hamburg serve as vital catalysts for change. From discovering emerging technologies to forming high-value partnerships, every element of the summit is designed to foster progress in public transport.

Don’t miss your chance to be part of this transformative event. Whether you're showcasing a new innovation or seeking global insights, the summit is where the future of urban mobility is being built—today.

LOGISTICS & AUTOMATION - HAMBURG

In the heart of Hamburg's bustling port, where the river Elbe meets the North Sea, lies a beacon of innovation – Logistics & Automation. More than just a trade fair, it's a voyage into the future of logistics, where cutting-edge technology meets the timeless efficiency of supply chain management.

As the pulse of Germany's logistics industry, Logistics & Automation in Hamburg is a convergence point for professionals, manufacturers, and decision-makers seeking to chart a course towards unparalleled efficiency and sustainability. Organized by Easyfairs, this event is a testament to Hamburg's role as a global logistics hub, where tradition and innovation converge.

What sets Logistics & Automation apart is its unwavering commitment to showcasing the latest advancements in intralogistics, automation, and supply chain management. From state-of-the-art conveyor systems to revolutionary robotics, every corner of the fair is a testament to the ingenuity driving the logistics industry forward.

But Logistics & Automation isn't just about technology; it's about forging connections and fostering collaboration. Parallel events such as EMPACK Hamburg provide a holistic view of the supply chain, making Logistics & Automation the ultimate destination for businesses looking to streamline their operations from end to end.

For attendees, Logistics & Automation in Hamburg is more than just an exhibition; it's an immersive experience. From interactive demos to thought-provoking seminars, every moment is an opportunity to gain insights, exchange ideas, and explore the future of logistics.

As the sun sets over Hamburg's iconic harbor, Logistics & Automation stands as a beacon of hope for the future of logistics – a future defined by innovation, efficiency, and sustainability. Join us in Hamburg as we navigate the waters of change and chart a course towards a brighter tomorrow.

Hamburg Maritime Forum

The Hamburg Maritime Forum stands as a pivotal event for the maritime industry, gathering key players from across the globe to explore the challenges and opportunities shaping the future of global shipping. As the world continues to navigate the complexities of climate change, technological advancements, and shifting market dynamics, the forum serves as an essential platform for tackling some of the most pressing issues facing the maritime sector. 

This year, the forum will delve into crucial topics such as decarbonization and the role of green maritime fuels in reducing the industry’s carbon footprint. With growing pressure to meet sustainability goals, experts will discuss innovative solutions aimed at making shipping more environmentally friendly, from advanced technologies to regulatory changes. In parallel, seafarers' safety will be at the forefront of discussions, with industry leaders sharing best practices to ensure the well-being of those working on the frontlines of global trade. 

In addition to these critical themes, the event will shine a spotlight on the evolving dynamics of global trade, examining how geopolitical shifts, trade agreements, and new shipping routes are impacting maritime operations. The forum will also focus on the transformative power of digital technologies, such as artificial intelligence and automation, which are revolutionizing everything from cargo tracking to vessel navigation. These advancements are making the maritime industry more efficient, safer, and more adaptable to the challenges ahead.

Sustainable ports will also be a key area of focus, with experts exploring how port infrastructure can adapt to meet the demands of a changing world. From reducing emissions to incorporating green energy solutions, the future of ports is inextricably linked to broader efforts aimed at achieving sustainability goals. 

Interactive formats will encourage active engagement, allowing participants to dive deeper into these topics, exchange ideas, and forge collaborations that can drive change across the maritime sector. The Hamburg Maritime Forum offers a unique opportunity for professionals, policymakers, and thought leaders to come together, share insights, and explore the ways in which the maritime industry can evolve to thrive in an increasingly complex and sustainable future. As the event unfolds, the focus will remain squarely on driving sustainable growth and innovation, ensuring the maritime sector remains adaptable and resilient in the face of an ever-changing global landscape.

SMM HAMBURG

Welcome to the pinnacle of the maritime industry calendar: SMM, the world's premier trade fair and conference event dedicated to the maritime sector. This prestigious event will draw approximately 40,000 participants from over 120 countries, offering an unparalleled platform for business development, idea exchange, and collaborative opportunities.

At the heart of SMM, more than 2,000 companies will showcase cutting-edge technologies and services that drive the maritime industry forward. The exhibition will feature specialized areas like the Future Fuels Area and the AI CENTER, focusing on critical topics pivotal to the maritime sector's evolution. For the first time, high-profile conferences will be held across four stages within the exhibition halls, with free admission, providing attendees with valuable insights into the industry's latest trends and innovations.

To maximize your experience, take advantage of the newly introduced SMM Networking Platform. This tool allows you to build valuable connections and organize your personal event agenda ahead of time. On-site, SMM will be a hub of networking opportunities, from the popular Wine o'clock to various stand parties and the SMM Maritime Start-up Night. These events are designed to facilitate interactions between established industry leaders and promising newcomers, making SMM a vibrant meeting point for the global maritime community.