Beauty Events in New York City
Make Up in New York
MakeUp in New York: Where the Global Beauty Industry Comes to Innovate and Inspire
MakeUp in New York has evolved into a flagship event for the skincare and makeup industries, serving as a dynamic meeting point where creativity, technology, and business converge. Held annually at the Jacob K. Javits Convention Center in Manhattan, the event brings together the most innovative players from across the globe from cosmetic brands and distributors to packaging designers, formulation specialists, and trend forecasters.
At its core, MakeUp in New York is a business-to-business (B2B) trade show that thrives on high-value connections and industry-forward collaboration. Whether you're a startup brand looking to make your debut or a well-established label scouting the latest in packaging or ingredients, this event offers a focused, professional environment to explore what's next in the world of beauty.
A Premier Venue for a Global Audience
Situated on the West Side of Manhattan, the Javits Center is one of the largest and most well-equipped venues in New York City. Its strategic location, flexible exhibition space, and infrastructure make it a natural choice for hosting a global event like MakeUp in New York.
The location itself enhances the event's accessibility and appeal. It's easily reachable for both domestic and international attendees, and the surrounding cityscape offers ample opportunities for meetings, networking dinners, and after-hours exploration.
Showcasing Innovation Across Every Layer of the Beauty Supply Chain
What sets MakeUp in New York apart from other industry events is its holistic approach to beauty innovation. The show covers every link in the supply chain from raw materials and formulation to packaging, design, marketing, and finished products.
Key sectors represented include:
Decorative cosmetics (lipsticks, eyeshadows, foundations, etc.)
Skincare products (serums, moisturizers, treatments)
Professional makeup tools and equipment
Sustainable and luxury packaging solutions
Active ingredients and raw materials
Formulation and R&D services
Private label manufacturing and OEM/ODM services
This broad scope not only fosters collaboration between different types of companies but also allows attendees to discover end-to-end solutions under one roof.
A Gathering of Industry Influencers and Creatives
MakeUp in New York isn’t just a trade show it’s a creative melting pot. With a reputation for being at the forefront of beauty trends, the event draws a vibrant mix of participants that includes:
Global and indie cosmetic brands
International distributors and retailers
Professional makeup artists and stylists
Product and packaging designers
Ingredient suppliers and formulation chemists
Trend analysts, marketing experts, and innovation consultants
The event fosters a strong sense of community among these professionals, offering an environment where innovation isn’t just displayed it’s co-created.
Why MakeUp in New York is a Must-Attend Event
Whether you’re a decision-maker at a global beauty brand or a niche formulator looking to showcase new technologies, MakeUp in New York offers a uniquely valuable experience.
Here’s why attendees return year after year:
Access to the latest trends and technologies
– Discover cutting-edge formulations, textures, pigments, and sustainable materials.
High-quality networking opportunities
– Meet key players in packaging, design, and product development.
Inspiration and idea exchange
– See future-forward prototypes and marketing ideas taking shape live.
Business-driven interactions
– Every attendee and exhibitor is there for a reason: to grow, partner, and innovate.
Expert content and curated talks
– Participate in industry panels, product demos, and forecasting sessions led by thought leaders.
The event is known for its targeted B2B focus, meaning time is spent efficiently, and conversations often lead to partnerships, product development projects, or long-term supplier agreements.
Trends and Technologies Unveiled on the Show Floor
At every edition, the show becomes a launchpad for emerging trends and technologies in the cosmetics sector. Attendees can expect to get hands-on with experimental formulations, new application techniques, and packaging concepts that combine sustainability with high-impact design.
Areas of exploration often include:
Bioactive skincare ingredients from natural sources
Inclusive shade ranges and adaptive color technology
Eco-responsible packaging using biodegradable or refillable formats
Smart beauty tools that merge tech with skincare
Skin barrier and microbiome-focused skincare
These innovations reflect current consumer demands, giving brands and formulators a chance to stay ahead of the market rather than just follow it.
Education, Inspiration, and Collaboration Under One Roof
The event isn’t just about products it’s also about learning and inspiration. MakeUp in New York hosts curated educational sessions that tackle real-time industry challenges and opportunities. These sessions feature leading voices in beauty who share insights on:
Shifts in consumer behavior
Global market expansion
Sustainable product development
Innovation in clean beauty
Branding and retail evolution
What makes these sessions particularly valuable is their practical application they are designed to help attendees make smarter, more informed decisions about product development, marketing, and sourcing.
A Platform That Supports Both Big Names and Breakthrough Talent
Another strength of MakeUp in New York is its inclusive platform that welcomes both industry giants and smaller innovators. Many indie brands, emerging formulators, and niche designers have used this event as a springboard to recognition, forging connections that led to broader distribution and long-term partnerships.
This diversity gives the show its dynamic energy, as attendees experience a blend of established authority and fresh, disruptive thinking all in one place.
Innovation, Inspiration, and Influence in the Heart of NYC
For anyone working in the world of beauty whether skincare, makeup, formulation, or packaging MakeUp in New York is more than a trade show. It’s a living, breathing ecosystem of creativity, innovation, and opportunity.
By bringing together the most relevant voices and products in a space designed for both commerce and connection, the event continues to be a cornerstone of the global beauty calendar. And with the Javits Center providing an inspiring and expansive venue, the atmosphere is one of limitless possibility.
Whether you're a trend-driven brand, an ingredient innovator, or a retailer looking to refresh your offerings, this is the place to make meaningful progress and discover what’s next in the evolving world of cosmetics.
Sustainable Cosmetics Summit
Sustainable Cosmetics Summit: Redefining Beauty Through Sustainability
As the cosmetics and personal care industries face mounting pressure to address environmental and ethical concerns, the Sustainable Cosmetics Summit emerges as one of the most impactful gatherings for leaders shaping a greener future in beauty. Organized by Ecovia Intelligence, a UK-based research and consulting firm specializing in ethical product industries, this executive summit has become a global benchmark for innovation, sustainability, and responsible growth in the cosmetic sector.
From sourcing to distribution, the Sustainable Cosmetics Summit provides a comprehensive view of how the beauty industry is evolving to meet the needs of environmentally conscious consumers. Through four focused sessions and an interactive workshop, attendees engage with the latest insights, research, and real-world applications of sustainability in cosmetics.
A Strategic Platform for Forward-Thinking Beauty Leaders
The Sustainable Cosmetics Summit isn’t just another industry event. It’s a strategic platform for decision-makers — from product developers and sustainability managers to brand strategists and marketing executives — who are committed to making ethical and sustainable beauty a global standard.
What sets this summit apart is its commitment to deep, actionable learning. Rather than broad overviews, it delivers detailed, research-backed content that addresses the real challenges and opportunities in building a sustainable cosmetic business.
Four Key Sessions: A 360° Approach to Sustainable Beauty
The summit is structured around four core sessions, each tackling a vital component of the sustainability journey in the cosmetics industry.
1. Sustainable Sourcing
As the demand for natural and organic ingredients continues to surge, brands are reevaluating their supply chains. This session focuses on:
Ethical sourcing of botanicals and plant-based actives
Traceability and transparency in raw materials
The impact of biodiversity and fair trade initiatives
How brands are partnering with farming communities to ensure long-term sustainability
2. Green Ingredients & Formulations
This session explores the expanding palette of green materials that are transforming formulations:
Biodegradable and bio-based actives
Alternatives to synthetic preservatives and silicones
Upcycled ingredients and circular chemistry
Safety, efficacy, and regulatory considerations of natural ingredients
3. Marketing & Consumer Engagement
Sustainability isn't just about the ingredients — it’s also about how you communicate values to a conscious consumer base:
Best practices in sustainability marketing
Avoiding greenwashing and navigating certification schemes
Case studies of purpose-driven campaigns
The growing role of Gen Z and millennial consumers in driving ethical beauty
4. Distribution & Retail Models
The final session turns to sustainable distribution, with a focus on:
Eco-packaging innovations and refill models
Waste reduction strategies in the supply chain
The rise of digital-first sustainable brands
Retail partnerships that prioritize ethical and local sourcing
An Interactive Workshop for Practical Skill Building
Beyond theory, the interactive workshop offers participants a chance to dive deeper into practical implementation strategies. Led by seasoned experts in green chemistry, regulatory affairs, and brand sustainability, this session includes:
Ingredient mapping exercises
Lifecycle assessments for cosmetic products
Packaging design sprints with a sustainability focus
Strategy development for transparent communication and certifications
Participants leave this session with real tools they can apply to their brands or organizations immediately — a hallmark of the summit’s practical, executive-level value.
Why the Sustainable Cosmetics Summit Is More Relevant Than Ever
In today’s climate-conscious world, the beauty industry faces significant scrutiny. From ingredient toxicity to plastic packaging, consumers and regulators alike are demanding transparency, accountability, and sustainable solutions. The Sustainable Cosmetics Summit helps industry leaders navigate this complex landscape with clarity and confidence.
Here’s why attending the summit is a smart move for any cosmetic professional:
Stay ahead of regulatory shifts around environmental and safety standards
Tap into consumer insights that shape the next generation of products
Discover innovative materials and technologies that reduce ecological impact
Meet like-minded professionals and partners focused on sustainability
Gain competitive advantage by aligning with global ESG standards
About the Organizer: Ecovia Intelligence
The summit is powered by Ecovia Intelligence, a London-based company renowned for its research, training, and consulting in ethical product sectors. For over a decade, Ecovia has been a pioneer in analyzing sustainable markets, offering in-depth knowledge on topics such as:
Organic & natural products
Fair trade & ethical sourcing
Environmental impact assessments
Sustainable packaging and product development
Their work supports businesses in developing long-term sustainability strategies that are both ethical and profitable.
A Global Movement for a Greener Future
With summits held in major cities across Europe, Asia, and the Americas, the Sustainable Cosmetics Summit is more than just a conference — it’s a global movement. It brings together professionals who believe that true beauty lies in integrity, innovation, and environmental stewardship.
From multinational brands to indie startups, the summit welcomes everyone who is serious about transforming the cosmetic industry into a catalyst for positive change.
Leading the Change in Sustainable Beauty
The Sustainable Cosmetics Summit challenges the status quo. It shows that the path to success in the beauty industry does not need to be paved with compromise — that profit and planet can coexist, and even thrive, together.
For those who want to be part of this transformation — to create better products, foster meaningful relationships with consumers, and protect the planet — this summit is not just an event. It is a necessary step toward a more ethical and innovative future in beauty.
The Makeup Show NYC
The Makeup Show stands as one of the most vibrant and influential beauty events, bringing together the best makeup artists, brands, and beauty professionals from around the world. This exciting two-day event offers an immersive experience for beauty enthusiasts and industry insiders alike, blending education, networking, and shopping in an intimate, high-energy setting. Whether you're a seasoned makeup artist or someone simply passionate about the beauty world, The Makeup Show is an essential stop for anyone looking to stay at the cutting edge of the industry.
At the heart of the event is an exceptional lineup of seminars and live demonstrations featuring some of the most iconic celebrity makeup artists and beauty experts. Attendees have the opportunity to witness firsthand the latest trends, innovative techniques, and insider tips that shape the world of makeup artistry. These expert-led sessions provide invaluable knowledge that can help participants enhance their skills and gain insights into the business side of the industry, ensuring that they are well-equipped to build successful careers in beauty.
In addition to the educational offerings, The Makeup Show offers a unique shopping experience. With pro discounts on some of the most coveted makeup, skincare, and hair care brands, attendees can shop for must-have products at unbeatable prices. From cutting-edge makeup tools to luxurious skincare formulations, the event provides a curated selection of products designed to meet the needs of both professional artists and beauty enthusiasts. The carefully selected brands on display ensure that attendees are able to access the latest and most trusted products in the beauty market.
One of the standout features of The Makeup Show is its International Stage, where makeup professionals from all over the world come together to showcase their artistry and share their expertise. This international collaboration creates a rich and diverse atmosphere, offering attendees the chance to learn from makeup artists with varying styles and cultural influences. The stage acts as a global platform for creativity, where makeup trends from different corners of the world are celebrated and explored.
For those looking to connect with other industry professionals in a more intimate and relaxed setting, The Beauty Cocktail is an exclusive event designed to foster collaboration and networking. This gathering allows beauty insiders to mingle, share experiences, and discuss the future of the beauty industry in a more informal and enjoyable atmosphere. It's an excellent opportunity to build relationships with like-minded professionals, learn from peers, and create new collaborations that can lead to exciting career opportunities.
The Makeup Show isn't just about learning and shopping—it’s about celebrating the beauty industry and fostering a sense of community among those who are passionate about makeup and artistry. From the educational seminars and live demos to the vibrant shopping experience and exclusive networking opportunities, it’s an event that offers something for everyone in the world of beauty.
In conclusion, The Makeup Show is an unmissable event for beauty professionals and enthusiasts alike. It’s a space to connect, collaborate, and create, where participants can gain expert knowledge, discover the latest products, and build lasting relationships with industry insiders. Whether you're looking to expand your skills, grow your business, or simply immerse yourself in the beauty world, The Makeup Show offers a unique and unforgettable experience that celebrates the art and business of makeup in all its forms.
IBS New York
IBS New York is more than just an event – it's a vibrant celebration of the beauty industry that captivates and inspires beauty professionals from all over the world. As the largest professional-only beauty show in America, it stands as a premier platform for industry leaders to showcase their latest products, services, and innovations. Held annually at the Javits Center in New York, this highly anticipated event offers an immersive experience that spans every aspect of the beauty industry, from skincare and cosmetics to personal hygiene and wellness.
The significance of IBS New York lies not only in its sheer scale but also in its ability to bring together thousands of beauty professionals, ranging from hairstylists and makeup artists to estheticians and salon owners. Attendees are treated to an exclusive opportunity to discover the latest trends, cutting-edge tools, and groundbreaking products that are shaping the future of beauty. The event serves as a dynamic space for beauty professionals to explore new business opportunities, expand their knowledge, and establish valuable connections with peers, suppliers, and influencers.
The diverse range of products showcased at IBS New York ensures that there is something for everyone in the beauty field. From the newest skincare formulations to innovative haircare products, makeup artistry tools, and personal hygiene essentials, the event provides a comprehensive view of the industry's latest offerings. This makes it a must-attend for beauty professionals looking to stay at the forefront of industry trends and meet the demands of their clients.
IBS New York is also known for its rich educational component, offering attendees access to a wide variety of seminars, workshops, and live demonstrations led by industry experts. These sessions cover a broad spectrum of topics, from advanced skincare techniques and hair styling methods to business strategies and trends in personal care. Whether you're a seasoned beauty professional or just starting out in the industry, the educational offerings at IBS New York provide valuable insights that can elevate your skills and help grow your business.
In addition to the educational opportunities, the event is a networking hub where beauty professionals can meet, collaborate, and share ideas. The show's interactive environment fosters an atmosphere of creativity and inspiration, making it an ideal place for building partnerships, learning from peers, and discovering new ways to innovate and expand within the beauty space.
IBS New York is also a showcase of some of the most exciting and innovative brands in the beauty industry. From established leaders in skincare and cosmetics to up-and-coming brands with fresh, game-changing products, the event offers a window into the cutting edge of beauty. Whether it's a revolutionary new skincare ingredient, a high-performance hair tool, or a trendsetting makeup product, the event offers beauty professionals an exclusive opportunity to discover products that can take their services to the next level.
Held in the heart of New York City, IBS New York benefits from the city's reputation as a global hub for fashion, culture, and innovation. The city's energy and creativity infuse the event, creating a vibrant atmosphere that inspires and excites attendees. Whether you're networking, learning, or discovering new products, the experience of attending IBS New York is one that will leave a lasting impression.
IBS New York is an essential event for anyone in the beauty industry. It offers unmatched opportunities for professional growth, networking, and discovery, making it the ultimate destination for beauty professionals looking to stay ahead of the curve. With its focus on innovation, education, and community, IBS New York continues to be the premier beauty event in the United States.
International Esthetics, Cosmetics & SPA Conference
The International Esthetics, Cosmetics & Spa Conference (IECSC) in Las Vegas stands as the largest and most influential event in the United States dedicated to skincare, spa treatments, and wellness. Drawing professionals not only from across the country but from over 36 countries, IECSC has firmly established itself as the leading spa show in the nation. Each year, the conference attracts more than 21,700 spa industry specialists, all eager to engage in serious business discussions, discover new trends, and deepen their expertise.
IECSC offers a dynamic platform for over 600 exhibitors, each showcasing the latest in skincare products, beauty technologies, wellness innovations, and spa equipment. This vast array of offerings reflects the ongoing growth and sophistication of the spa and wellness industries. It is a place where cutting-edge products and services meet experienced professionals eager to integrate these innovations into their businesses.
In addition to the extensive exhibition, IECSC provides over 135 educational sessions led by top industry experts. These classes cover a wide variety of topics, from advanced skincare techniques and the latest cosmetic treatments to trends in wellness and spa management. The emphasis on education ensures that every participant—whether a spa owner, esthetician, or wellness consultant—leaves with valuable knowledge and actionable insights to apply to their work.
The sheer scale and diversity of IECSC make it an unmissable event for anyone in the spa, beauty, or wellness industries. It's not just a trade show, but a gathering that fosters community, learning, and collaboration. With its unique mix of business opportunities, expert-led education, and networking potential, the International Esthetics, Cosmetics & Spa Conference in Las Vegas continues to be a cornerstone event for professionals looking to stay at the forefront of the rapidly evolving spa and wellness industries.
NY NOW
NY NOW is one of the largest and most influential trade shows in the world, focusing on consumer goods. This prestigious event enjoys international acclaim and attracts professionals from across various industries, offering them a unique platform to explore the latest trends, innovations, and products. Held twice a year, in January and August, the event provides an exceptional opportunity for buyers, distributors, and manufacturers to showcase and discover a diverse range of consumer goods.
The history of NY NOW dates back to 1931, and over the course of more than seventy years, it has evolved into a professional event of paramount importance for industry leaders in the production and distribution of consumer products. Each session of the exhibition aims to present a comprehensive assortment of the latest offerings from across the consumer goods sector, highlighting the ever-growing diversity and innovation in the market.
The event covers a wide range of product categories that appeal to both business professionals and consumers alike. Among the most sought-after categories are home goods, tableware, kitchen accessories, gifts, decorative arts, and fashion accessories. Visitors are also drawn to a variety of products for children, including toys and baby care items, as well as wellness and personal care goods, which reflect current consumer preferences for health-conscious lifestyles.
One of the key features of NY NOW is its broad selection of thematic sections that cater to different aspects of home living, personal well-being, and creative hobbies. These include home textiles, dining products, hand-crafted items, DIY and crafting materials, and unique gifts. The event provides a dynamic setting for showcasing innovations in everyday household items, highlighting the latest trends in design and functionality. For businesses and individuals involved in interior design, fashion, or retail, NY NOW offers a comprehensive view of what’s new and trending in the consumer goods industry.
For manufacturers and suppliers, NY NOW offers a prime opportunity to connect with a global audience. Buyers attending the exhibition are often eager to source new products, discover emerging trends, and meet with potential partners from across the world. Whether you are a seasoned retailer looking to expand your product range or a startup aiming to break into the market, the event provides valuable exposure to a wide variety of industry professionals. This level of connectivity and business development is one of the key reasons why NY NOW remains a must-attend event for anyone involved in consumer goods.
NY NOW is also known for its focus on sustainability and innovation. Over the years, the exhibition has increasingly highlighted products that emphasize eco-friendly production, ethical sourcing, and the use of sustainable materials. These themes are especially important in today’s market, where consumers are becoming more mindful of the environmental and social impact of the products they purchase.
In addition to the exhibition itself, the event offers a rich program of seminars, workshops, and networking opportunities that allow attendees to gain insights into market trends, business strategies, and consumer behavior. These educational sessions are designed to help businesses stay competitive and adapt to the ever-changing demands of the consumer goods industry.
Held in New York, a global hub for commerce and culture, NY NOW benefits from the city’s status as a melting pot of creativity and innovation. Its convenient location attracts international exhibitors and buyers, making it a truly global event that brings together the best of the consumer goods industry from around the world.
NY NOW is an essential event for anyone in the consumer goods industry. With its rich history, diverse product offerings, and focus on networking and business development, it provides a one-of-a-kind platform for discovering new products, forming valuable business connections, and staying ahead of industry trends. Whether you are an established brand, a new startup, or a professional looking to stay informed about the latest innovations, NY NOW is the place to be.
