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About
The China International Hair Fair (CIHF), established in 2005, has quickly evolved into one of the most influential events in the global hair industry. Since its relocation to the state-of-the-art Guangzhou Poly World Trade Center in 2018, the fair has strengthened its position as a leading platform for industry professionals and suppliers. The event is organized by Zhengzhou Huizhuo Exhibition Planning Co., Ltd., in collaboration with key industry bodies such as the China Light Industry Crafts Import and Export Chamber of Commerce Hair Products Branch and the Chinese Chamber of Commerce for Import and Export of Light Industry Arts and Crafts. These collaborations ensure that CIHF remains a beacon of excellence, offering a comprehensive and professional showcase for all facets of the hair industry.
CIHF has become a premier event for those involved in every aspect of the hair sector, from hair care and salon supplies to cutting-edge technologies and styling tools. Its focus is not only on connecting exhibitors and professionals but also on providing an avenue for the latest trends, products, and innovations to be showcased. The fair attracts over 20,000 industry experts from around the world, making it a key gathering for networking, business development, and learning. Held annually, usually in August or September, CIHF has established itself as a must-attend event for anyone seeking to stay on top of the rapidly evolving hair industry.
China’s liberalized market has played a significant role in the fair’s rise, positioning the country as a leading force in the global hair industry. As one of the largest producers and consumers of hair-related products, China’s influence is undeniable. CIHF reflects this growing importance, providing a platform for local and international companies to showcase their products and solutions. The fair encourages collaborative learning, resource sharing, and fosters new partnerships, underscoring China’s pivotal role in shaping the future of the industry.
The Guangzhou Poly World Trade Center, where CIHF is held, is a testament to modernity and convenience, offering cutting-edge amenities that cater to both exhibitors and visitors. The venue itself is an iconic part of the city’s skyline, providing a sophisticated and well-equipped environment for showcasing the latest in hair care and technology. Moreover, Guangzhou, known for its rich cultural heritage and economic significance as a powerhouse in South China, adds to the fair's allure. The city’s vibrant atmosphere and growing prominence in global commerce make it an ideal backdrop for the event, attracting a diverse range of professionals from across the globe.
In essence, the China International Hair Fair is not just an exhibition but a vital event for industry professionals looking to stay ahead of trends, discover innovative products, and engage with a global community. As the hair industry continues to evolve, CIHF stands as a testament to the power of collaboration and the role China plays in shaping the future of beauty and personal care industries worldwide.
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Shanghai International Personal Care Expo
December 17, 2025 - December 19, 2025
The Shanghai International Personal Care Expo, commonly known as PCE, is one of the largest and most influential events in the global beauty and personal care industry. Held annually at the Shanghai New International Expo Center (SNIEC), the expo brings together professionals from around the world. Organized by Shanghai Yinghe Exhibition Service Co., Ltd., the event attracts both local and international participants, offering a vital platform for exchanging ideas, showcasing innovations, and discussing the latest trends.
The PCE covers every aspect of the personal care and hygiene market, presenting a diverse range of products that cater to the needs of both consumers and professionals. From skincare and haircare products to hygiene and household cleaning agents, the expo showcases a vast selection of items. Some of the featured products include hair dryers, razors, disinfectants, mold removers, sterilization lamps, toilet paper, and cosmetic wipes. In addition, protective creams, lotions, shampoos, shower gels, as well as perfumes and fragrances are on display, illustrating the breadth of the industry.
One of the key highlights of the expo is its focus on innovation and the introduction of new technologies. PCE provides a platform for showcasing cutting-edge beauty devices, smart toilet lids, and health-focused products like therapeutic pillows. These innovations reflect the growing demand for products that enhance personal well-being and integrate technology into everyday life.
The expo also offers various programs designed to foster learning and collaboration within the industry. These include specialized conferences where industry experts discuss current challenges and opportunities, live product demonstrations, and an awards ceremony that celebrates outstanding innovations and design achievements. These elements make the expo not just a space for product displays, but also a dynamic hub for professional development and industry networking.
Rooted in Shanghai, a global center of commerce and innovation, PCE underscores the city's position as a gateway to the personal care sector. With each passing year, the expo continues to grow in stature, reinforcing its place on the international stage. It is not only a key event for the Chinese market but also an important milestone for global trends in beauty, health, and personal care.
PCE Personal Care Expo Dubai
December 17, 2024 - December 19, 2024
Completed The Dubai International Personal Care Expo (PCE) stands as a premier event in the global personal care industry, offering a dynamic platform where professionals from across the world can gather, exchange ideas, and explore the latest advancements in cosmetics, hygiene, and household products. Held annually at the Dubai World Trade Centre, the event has become a pivotal meeting point for manufacturers, wholesalers, and retailers alike, attracting both local and international players.
The expo spans a broad spectrum of the personal care sector, showcasing a diverse range of products from skincare essentials like lotions and shampoos to advanced technological solutions such as beauty appliances and sterilization lamps. It provides a comprehensive view of the industry's trends, innovations, and emerging technologies. Notably, products featured include everyday essentials such as razors, disinfectants, and toilet paper, as well as high-tech items like intelligent toilet lids and health pillows, underlining the growing integration of technology into personal care.
A key focus of the expo is to highlight new products and the latest breakthroughs in the field. Industry-specific conferences, live demonstrations, and an awards ceremony that honors innovation and design excellence are integral components of the event. These features not only provide valuable insights but also foster networking and collaboration among professionals from beauty salons, medical facilities, and e-commerce platforms.
Dubai's central role as a global trade hub lends further significance to the PCE. As the city continues to strengthen its position in the global market, the expo plays an essential part in showcasing its role as a gateway to the personal care industry. The Dubai World Trade Centre’s state-of-the-art facilities and convenient location further enhance the expo's appeal, making it the perfect setting for such a comprehensive and influential event.
For all who attend, the Dubai International Personal Care Expo offers much more than just a glimpse into the future of personal care—it serves as a place of inspiration, collaboration, and discovery, shaping the industry’s trajectory for years to come.
PCE Guangzou International Personal Care Expo
April 15, 2025 - April 17, 2025
Completed The Guangzhou International Personal Care Expo, more commonly known as PCE, stands as one of the most influential gatherings in the world of personal care. Held annually at the Nan Fung International Convention & Exhibition Centre (NICEC) in Guangzhou, this event serves as a magnet for professionals from the cosmetics, hygiene, and household care industries, both locally and globally. Organized by Shanghai Yinghe Exhibition Service Co., Ltd., PCE has evolved into a cornerstone for those looking to explore the future of personal care, from products to technology.
What makes the PCE truly stand out is its breadth. The event showcases an extensive range of products designed to cater to the ever-growing demands of modern consumers. From skincare essentials and hair care products to cleaning agents, hygiene items, and home care solutions, the expo covers nearly every aspect of personal well-being. Attendees are greeted with an impressive array of items such as razors, hair dryers, toilet paper, sterilization lamps, and more, all designed to enhance everyday life. But beyond the basics, the expo also explores cutting-edge beauty technologies and wellness solutions, such as smart toilet seats, health-enhancing pillows, and advanced beauty devices that blend innovation with self-care.
As the personal care industry continues to embrace new technologies, PCE has positioned itself as a prime stage for showcasing these innovations. The introduction of new beauty gadgets, often incorporating artificial intelligence and advanced materials, reflects a broader shift in consumer preferences for products that are not only effective but also tailored to individual needs. At PCE, it’s not just about beauty products—it’s about the convergence of technology and personal well-being. For example, health devices designed to monitor and improve sleep, stress, and overall wellness are gaining traction, offering a holistic approach to self-care that goes beyond traditional beauty treatments.
The event is as much about networking and knowledge exchange as it is about product displays. PCE offers a dynamic environment where manufacturers, wholesalers, and retailers can forge new connections, explore business opportunities, and share insights into emerging market trends. Conferences and seminars, led by industry experts, delve into important topics ranging from sustainability in personal care products to the role of digital transformation in reshaping the beauty market. Live product demonstrations allow attendees to experience firsthand the latest breakthroughs, from next-generation skincare formulations to eco-friendly packaging solutions.
The impact of the PCE is felt far beyond the exhibition floor. The event’s award ceremony highlights the achievements of those driving innovation within the personal care industry. It’s a celebration of the companies and individuals pushing the boundaries of design, functionality, and sustainability, setting the stage for the next wave of industry advancements.
Guangzhou itself has become a vital nexus in the global personal care landscape, and the PCE is a testament to this evolution. With China’s rapidly growing consumer market and the city’s strategic location, the expo plays a critical role in bridging international brands with the lucrative Asian market. It’s not just a trade show; it’s a reflection of Guangzhou’s emergence as a new global gateway for personal care products and technology.
In many ways, the Guangzhou International Personal Care Expo is more than just an exhibition—it’s a forward-looking platform that captures the pulse of an industry in constant flux. With each passing year, PCE continues to expand its influence, offering a glimpse into the future of personal care, where innovation, technology, and consumer needs intersect in increasingly creative ways. For those who want to stay ahead of the curve in this fast-evolving sector, the PCE is an unmissable opportunity to see where the industry is headed—and what’s next.