Aratur: Spain’s Premier Tourism Trade Show Celebrating Global Travel Experiences
Aratur is a tourism trade show that features a wide range of exhibitors, including hotels, tourism organizations, rural tourism providers, and adventure travel companies. Recognized as one of the most significant tourism exhibitions in Spain, Aratur offers a dynamic platform for professionals and travelers alike to explore new destinations, forge business partnerships, and discover the latest trends in global tourism.
Held annually, this vibrant event attracts thousands of participants from across the travel and hospitality industry. Whether you're an adventure tour operator, cultural travel agency, or luxury resort representative, Aratur is the ideal stage to showcase your brand, connect with a diverse audience, and explore the ever-evolving landscape of travel.
A Comprehensive Showcase of the Travel Industry
What sets Aratur apart is its comprehensive coverage of all segments of the tourism sector. The exhibition welcomes participants from across the globe, offering an inclusive space for both established brands and emerging players to shine. The variety of exhibitors ensures that visitors can explore travel opportunities tailored to every type of traveler.
Core categories featured at Aratur include:
Adventure tourism – From mountain trekking to diving tours, adventure travel is a growing segment with high demand.
Cultural tourism – Heritage trails, art tours, and historical site packages offer rich cultural exploration.
Wellness and relaxation – Spas, retreats, and wellness resorts that promote mental and physical health.
Rural and nature-based tourism – Country homes, eco-lodges, and off-the-beaten-path destinations.
Luxury and leisure travel – Exclusive resorts, bespoke travel planners, and personalized services.
By bringing together this wide spectrum of services, Aratur facilitates collaboration and innovation across the travel industry.
Who Should Attend Aratur?
The trade show is open to all companies and professionals involved in travel, tourism, and hospitality. It provides excellent value for:
Tour operators and travel agencies
Hotels, resorts, and accommodation providers
Tourism boards and national travel offices
Event planners and MICE specialists (Meetings, Incentives, Conferences, Exhibitions)
Wellness centers and retreat organizers
Cultural institutions and local tourism networks
In addition, tech providers offering travel booking platforms, virtual reality tours, and mobile travel apps are also encouraged to attend, as digital innovation remains a key theme across the event.
Engaging Activities and Events Throughout the Exhibition
Aratur isn’t just an exhibition floor—it's a multifaceted experience. Attendees are immersed in an environment of learning, discovery, and collaboration, supported by a full calendar of activities.
Some of the key events include:
Conferences and keynote speeches by travel industry leaders
Workshops on tourism marketing, sustainability, and innovation
Destination presentations showcasing unique regions and cultures
Product launches and live demos of tourism tech and services
Networking sessions and B2B matchmaking opportunities
This diversity of events ensures that there’s something valuable for everyone, from first-time visitors to seasoned travel professionals.
Highlighting Spain's Role in Global Tourism
As one of the world's top travel destinations, Spain plays a pivotal role in global tourism trends. Aratur not only showcases international offerings but also emphasizes Spain’s own diverse attractions—from Andalusian heritage tours to Basque culinary journeys and Canary Island wellness retreats.
By integrating local and international exhibitors, Aratur creates an inclusive global space where visitors can plan multi-destination trips, discover cross-border partnerships, and explore cultural synergies.
Why Aratur Matters in Today’s Travel Industry
The travel industry has seen major shifts in recent years, with trends like sustainable travel, remote work tourism, and personalized experiences driving demand. Aratur serves as a reflection of these evolving dynamics and offers a space where these trends can be explored, discussed, and implemented.
Reasons why Aratur remains a must-attend event:
It reflects the full spectrum of modern tourism, from slow travel to digital nomadism.
It helps businesses stay ahead of trends in travel safety, booking behavior, and traveler expectations.
It promotes collaboration between public tourism agencies and private service providers.
It supports innovation, sustainability, and inclusivity in tourism development.
Whether your focus is on eco-friendly travel, heritage conservation, or luxury experience design, Aratur offers the resources and exposure needed to elevate your offerings.
A Destination for Opportunity
In a market as competitive and dynamic as travel, visibility and relationships are key. Aratur provides the ideal environment for:
Showcasing your destination or product to a highly engaged audience
Networking with potential partners, buyers, and influencers
Gathering insights from market leaders and trend analysts
Discovering unique cultural and adventure tourism opportunities
Promoting sustainable and inclusive travel solutions
Whether you're a tourism board seeking international exposure or a boutique agency looking to expand your footprint, Aratur is your gateway to growth and innovation in the global tourism industry.


International Mediterranean Tourism Market
The International Mediterranean Tourism Market (IMTM) is a prestigious event that stands as one of the most significant and influential travel fairs in the Eastern Mediterranean. Held annually in Israel, IMTM brings together tourism professionals from around the world, offering a dynamic platform to explore, discuss, and showcase the diverse offerings of the tourism industry. This event enjoys robust support from several key organizations, including Israel's Ministry of Tourism, the Israel Hotels Association, the Israel Association of Travel Agencies, and the Israel Tour Operators Association, all of which contribute to the fair's continued success and prominence.
IMTM provides a comprehensive view of the tourism sector, with a special focus on both local and international travel markets. It features various sectors such as the "Israel Pavilion" and "Global Tourism," along with a growing segment dedicated to "Smart Tourism." These areas highlight the latest innovations and trends in the industry, with a particular emphasis on technology-driven solutions and sustainable tourism practices. Whether you're a business offering traditional travel services or an innovator in digital solutions for modern travelers, IMTM offers an invaluable opportunity to engage with industry leaders and potential partners.
The exhibition is more than just a marketplace for tourism services; it is a celebration of Israel's rich cultural heritage, diverse landscapes, and unique tourism offerings. From religious sites in Jerusalem to the vibrant beaches of Tel Aviv and the tranquil landscapes of the Dead Sea, Israel presents a multifaceted destination for tourists. IMTM serves as a perfect platform for showcasing these attributes to a global audience, fostering international collaboration, and boosting Israel's tourism sector.
For participants, IMTM is not only about meeting potential clients or partners; it also offers a chance to stay ahead of the curve by engaging with emerging trends in global tourism. The event features a wide range of organizations, from traditional tour operators and travel agencies to cutting-edge technology companies that are shaping the future of tourism. These companies present innovative solutions for a more connected and personalized travel experience, tapping into the growing demand for smart tourism, which integrates the latest technological advancements into the travel experience.
In conclusion, the International Mediterranean Tourism Market is not just an event for networking or conducting business; it is an opportunity to witness firsthand the transformation of the tourism industry, to explore new technologies, and to celebrate the cultural richness and beauty of the Eastern Mediterranean. For Israel, IMTM plays a crucial role in strengthening its position as a leading global tourism destination, ensuring that the country remains at the forefront of international tourism developments.


World Tourism Fair
The Paris World Tourism Fair is one of the most prominent events in the travel and tourism industry, attracting over 100,000 visitors annually. Held in the heart of Paris, this fair serves as a dynamic platform for showcasing travel destinations from across the globe. In 2015, the fair hosted more than 550 exhibitors, including representatives from countries, regions, French and foreign cities, as well as a wide array of travel agencies, tour operators, cruise lines, accommodations, and leisure activity providers. This broad range of exhibitors ensures that there is something for every type of traveler, whether they're seeking a quick city break or a far-flung adventure.
Each year, the fair offers visitors a unique opportunity to explore diverse destinations through a variety of immersive activities, from exhibitions and concerts to tastings that give a taste of distant cultures. These activities allow attendees to not only gather information but also experience firsthand the spirit of the destinations being presented. This engaging approach helps visitors plan their next getaway with a deeper understanding and connection to the places they wish to explore.
With hundreds of destinations on display, both from France and around the world, the fair caters to a wide range of travel interests. Whether you're planning a romantic weekend retreat, an exciting trek through lush rice fields, or a luxurious cruise, the fair offers a comprehensive selection of trips that suit every type of traveler. It is a space where wanderlust meets practicality, providing travelers with all the information and inspiration needed to fulfill their desire for escapism. As a result, the Paris World Tourism Fair is an essential event for anyone passionate about exploring new horizons and discovering unique travel experiences.


Tourisma
TourismA – the International Exhibition of Archaeology – is a significant event that brings together all sectors involved in archaeology, art, and heritage preservation. Aimed at professionals and enthusiasts alike, the exhibition covers a wide array of participants, including public and private research institutes, archaeological parks and museums, tourist boards, tour operators, and cultural associations. It serves as a dynamic meeting point for those involved in preserving and promoting cultural heritage, offering opportunities for collaboration, exchange, and discovery.
Florence, a city steeped in history and widely recognized for its cultural significance, has been chosen as the host city for tourismA. Known as one of Europe’s cultural hubs, Florence embodies the concept of cultural heritage as a fundamental aspect of identity and a key driver of economic growth. The city’s rich artistic and historical legacy makes it the perfect backdrop for an exhibition dedicated to archaeology and heritage. Furthermore, Florence’s accessibility adds to the appeal of the event, as it is one of the most easily reachable cities in Italy. The Congress Center, where tourismA takes place, is conveniently located right in front of the Santa Maria Novella Railway Station, which serves as a major connection point in Italy’s national high-speed rail system. This makes the exhibition accessible to visitors from across the country, whether traveling by train from major cities or arriving from further afield.
By choosing Florence as the venue, tourismA ensures that the event is not only an important cultural gathering but also an accessible and practical destination for attendees, allowing for easy travel and maximum participation. Whether you are an archaeologist, a cultural enthusiast, or a member of the tourism industry, tourismA in Florence presents a valuable opportunity to engage with the rich history and future of archaeology and cultural tourism.